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Instax Mini Film

Fail

The top 5 brands take 100% of clicks, so Instax Mini Film is a Fail.

Flapen Score
40
40 / 100
Top 17% of 287 Electronics niches · +8 vs the category median of 32
Market size
$146K/yr54K searches / yr
90-day growth
+33.5%search demand this quarter
Competition
71%top-5 click share · 3 brands · 12 sellers

Flapen Score

Instax Mini Film against its category

The dotted line is the Electronics average. Past it, Instax Mini Film is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Instax Mini Film market on Amazon at a glance

Shoppers on Amazon Singapore searched for Instax Mini Film 54K times last year and spent an estimated $146K. All 3 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +33.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
+33.5%
Conversion, latest week
2.6%
Market size, estimated
$146Ka year
Top search term
fujifilm17K searches a year

02 · Price

A sale here is worth $104.86.

Listings sell for $104.86 on average, from $11.85 to $288.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $104.86 that is $10K to $26K a year per listing.

Average price
$104.86above the $15 to $100 sweet spot
Price range
$11.85–$288.10
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$10K–$26K
Returns
1.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

6% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #7 within Electronics. It carries 23,719 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
6%
Prime listings
81%
Out of stock, average day
14.2%
Average rank
#7in Electronics
Average rating
4.51 starsAmazon Singapore average 4.47 stars
Average reviews
23,719per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
79 months

Products

Top Instax Mini Film products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

0%

  • Brand 186%
  • Brand 212%
  • Brand 32%

Demand

Instax Mini Film search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Oct, Nov · busiest ÷ quietest = 3.0× · 11 of 12 months tracked

Search terms

Top Instax Mini Film search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fujifilm17K/yr
  • instax13K/yr
  • instax mini film10K/yr
  • fujifilm instax mini film4K/yr
  • instax film3K/yr
  • fujifilm instax3K/yr
  • instax mini3K/yr
  • polaroid film2K/yr

Reviews and returns

What reviews say buyers love and hate about Instax Mini Film

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Ease Of Use”
1.0%of orders come back
“Good for beginners”
A buyer, on “Ease Of Use”50% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

Keep looking

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FAQ

Common Instax Mini Film questions

Answered from the same tracked data.