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Toilet Roll Holder

a small market ($0/yr) — Toilet Roll Holder doesn't clear our bar today.

Flapen Score

42
Skip it

Top 20% of 46 DIY and Tools niches · +9 vs the category median of 33

Market size 0Growth 42Conversion 0Competition 42Returns 96Price range 81Avg price 95Brand share 53Review moat 47Quality gap 37
This niche Category average · 46 niches

Is Toilet Roll Holder profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Toilet Roll Holder is a $0/yr Amazon Singapore market (7K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 42/100.

Toilet Roll Holder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +13.6% over the last 90 days and 0.0% of searches end in a purchase.

$0

revenue / yr

Units sold / yr250
Search volume / yr+13.6%7K
Conversion rate0.0%
Avg price$22.91

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers10 · 16
Top-5 product click share60%
Open market27%
Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement33%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews1,767

Top Toilet Roll Holder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

$0$0$0$0$01101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

16

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

21%

  • hansgrohe38%
  • Sfemn12%
  • Brabantia8%
  • DGWHYC8%
  • TOTO7%
  • Bathth6%

Toilet Roll Holder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume7KCVR0.0%Products12Brands10Top 5 Brands73%OOS Rate12.6%Rating4.5★Reviews1,767Avg BSR#20
300200Spike '25Black Friday '25Spike '26Prime Day '26Sep '25Nov '25Dec '25Feb '26Apr '26May '26

What reviews say buyers love and hate about Toilet Roll Holder

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Weight Heavy33%

Solid and heavy with very nice finishing

Quality-Overall33%

A quality product

Ease Of Cleaning17%

Is clean n modern looking

Assembly/Installation17%

Easy to set up

Toilet Roll Holder return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

67%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product
67%
2Mounting
33%

Common Toilet Roll Holder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Toilet Roll Holder 42/100 on Amazon Singapore — Skip it. The niche generates $0/yr across 12 tracked products. Search demand moved +13.6% over the last 90 days.
Toilet Roll Holder sells for $22.91 on average on Amazon Singapore, inside our $15–$100 sweet spot. Listings span $8.47–$46.27. The average incumbent carries 1,767 reviews — the moat a new listing must climb.