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Fahrradhelm

Fahrradhelm clears our launch bar: a $2.0M/yr market growing +72.7% this quarter with returns at 3.4%.

Flapen Score

67
Launch it

Top 5% of 1,017 Sport & Freizeit niches · +17 vs the category median of 50

Market size 95Growth 80Conversion 12Competition 83Returns 46Price range 89Avg price 95Brand share 69Review moat 40Quality gap 43
This niche Category average · 1,017 niches

Is Fahrradhelm profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Fahrradhelm is a €2.0M/yr Amazon Germany market (5.6M searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 67/100.

Fahrradhelm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +72.7% over the last 90 days and 1.0% of searches end in a purchase.

€2.0M

revenue / yr

Units sold / yr50K
Search volume / yr+72.7%5.6M
Conversion rate1.0%
Avg price€36.52

Who owns the niche?

The top 5 brands hold 64% of demand, so 36% of the market is open.

36%

open market share

Brands · sellers30 · 152
Top-5 product click share32%
Open market36%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 71 products

Sponsored placement96%
New entrants (1y)13· 7 succeeded
Avg rating4.5★
Avg reviews2,485

Top Fahrradhelm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

€0€60K€121K€181K€242K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 rising

Sellers

152

Top-5 brand share

64%

Top 20: 93%

Top-5 click share

32%

Top 20: 61%

Open market

33%

  • Fischer25%
  • Uvex23%
  • ABUS8%
  • RaMokey4%
  • Victgoal4%
  • ALPINA3%

Fahrradhelm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume5.6MCVR1.0%Products71Brands30Top 5 Brands64%OOS Rate3.0%Rating4.5★Reviews2,485Avg BSR#58
250K150KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.7×

Top Fahrradhelm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • fahrradhelm damen1.4M/yr
  • fahrradhelm herren1.4M/yr
  • fahrradhelm824K/yr
  • helm269K/yr
  • mtb helm287K/yr
  • abus fahrradhelm229K/yr
  • uvex fahrradhelm100K/yr
  • fahrrad helm124K/yr
  • fahrradhelm erwachsene124K/yr
  • fahrradhelm mit visier137K/yr

What reviews say buyers love and hate about Fahrradhelm

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Gesamtgröße33%

Grösse stimmt

Qualität insgesamt13%

Super Ware

Preis-Leistungs-Verhältnis11%

Preis Leistung OK

Komfort insgesamt8%

Cozy

Gewicht leicht8%

Federleicht und angenehm zu tragen

What buyers complain about

60% of reviews
Gesamtgröße19%

eng und unbequem

Qualität insgesamt15%

Schlechte Performance

Haltbarkeit7%

Defekt nach 2 Monaten

Riemen/Saitenqualität4%

Der Riemen am Kinn löst sich

Komfort insgesamt4%

unbequem

Fahrradhelm return rate & reasons

Why buyers send it back, as a share of all return requests.

3.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
86%
2Farbe
3%
3Qualität insgesamt
2%
4Komfort insgesamt
2%
5Defekt Material/Teile
1%

Common Fahrradhelm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fahrradhelm 67/100 on Amazon Germany — Launch it. The niche generates €2.0M/yr across 71 tracked products. 7 of 13 products launched in the last 360 days are still selling. Search demand moved +72.7% over the last 90 days.
Search demand for Fahrradhelm on Amazon Germany peaks in Apr–May–Jun–Jul, where the busiest month runs 4.7× the quietest.