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Zirkus Kostüm Damen

Fail

Demand is soft, at -89.9% this quarter, so Zirkus Kostüm Damen is a Fail.

Flapen Score
37
37 / 100
Ranks 1,531 of 2,084 Spielzeug niches · −6 vs the category median of 43
Market size
€22K/yr213K searches / yr
90-day growth
-89.9%search demand this quarter
Competition
56%top-5 click share · 20 brands · 36 sellers

Flapen Score

Zirkus Kostüm Damen against its category

The dotted line is the Spielzeug average. Past it, Zirkus Kostüm Damen is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zirkus Kostüm Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Zirkus Kostüm Damen 213K times last year and spent an estimated €22K. The top 5 brands take 68% of clicks. Demand peaks in Jan–Feb. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -89.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €22K a year.

Searches, last 12 months
213K
Growth, 90 days vs prior 90
-89.9%
Conversion, latest week
0.5%
Market size, estimated
€22Ka year
Peak month
February27.9× the quietest month
Top search term
zirkus kostüm damen84K searches a year

02 · Price

A sale here is worth €19.37.

Listings sell for €19.37 on average, from €7.83 to €28.26. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €19.37 that is €0 to €2K a year per listing.

Average price
€19.37inside the $15 to $100 sweet spot
Price range
€7.83–€28.26
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
13.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #4,073 within Kostüme. It carries 142 reviews at 3.80 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
69%
Out of stock, average day
8.4%
Average rank
#4,073in Kostüme
Average rating
3.80 starsAmazon Germany average 4.37 stars
Average reviews
142per listing
Listings tracked
26

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Zirkus Kostüm Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

36

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

27%

  • Brand 123%
  • Brand 215%
  • Brand 315%
  • Brand 49%
  • Brand 55%
  • Brand 65%

Demand

Zirkus Kostüm Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 27.9×

Search terms

Top Zirkus Kostüm Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zirkus kostüm damen84K/yr
  • zirkus kostüm27K/yr
  • zirkusdirektor kostüm damen44K/yr
  • kostüm zirkus16K/yr
  • kostüm zirkus damen18K/yr
  • zirkusdirektorin kostüm damen7K/yr
  • dompteur kostüm damen10K/yr
  • kostüm zirkusdirektor damen7K/yr

Reviews and returns

What reviews say buyers love and hate about Zirkus Kostüm Damen

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Preis-Leistungs-Verhältnis”
33%of negative reviews mention “Gesamtgröße”
13.3%of orders come back
“Für mich hat es nicht gepasst”
A buyer, on “Gesamtgröße”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Zirkus Kostüm Damen questions

Answered from the same tracked data.