yugioh
Worth a lookShows low returns (0.4%), but weak search conversion (1.1%) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible€31.82avg listing price — sweet spot $15–$100
Review moat
Great250.95avg incumbent reviews — the moat a new listing must climb
Competition
Great35%top-5 click share — an open shelf
Price range
Good€5.69–€132.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good€509K€509K/yr · 1.4M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-11.2%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, yugioh is a €509K/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Dec. Verdict: Worth a look — 53/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
yugioh market data
- Units sold / yr
- 20K–25K
- avg 250–500/product
- Revenue / yr
- €636K–€796K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #230
- Page quality
- 0%
- Prime
- 69%
- Sponsored
- 50%
- Out of stock
- 11.5%
- Avg brand age
- 33 months
- Avg seller age
- 185 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
9 falling
Sellers
110
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
35%
Top 20: 78%
Open market
5%
- Yu-Gi-Oh!46%
- KONAMI28%
- TCG8%
- BB-Toy-Trades6%
- MZTCG4%
- Arkero-G3%
- Open — no brand owns it (3 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.2% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Top yugioh search terms
- yugioh486K/yr
- yugioh karten279K/yr
- yu gi oh132K/yr
- yugioh structure deck106K/yr
- yugioh display83K/yr
- yu gi oh karten64K/yr
- yugioh deck41K/yr
- yu-gi-oh37K/yr
- yugioh booster30K/yr
- yu gi oh structure deck22K/yr
Top yugioh products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Konami - Yu-Gi-Oh! - Sparangebot - 100 deutsche gemischte Karten + 1 Booster unserer Wahl
KONAMI€7.284.2★2,951 rev
Yu-Gi-Oh! TRADING CARD GAME Ägyptisches Götter-Deck Set: Obelisk der Peiniger + Slifer der Himmelsdrache - Deutsche Ausgabe
Yu-Gi-Oh!€17.394.7★502 rev
Yugioh - Legendary Decks II - Unlimitiert (Reprint) - Deutsch - 3 Spielbereite Decks - (135 Karten pro Box wie zB Slifer Obelisk Ra und Exodia komplett!) - mit LMS Trading Grußkarte
Yu-Gi-Oh!€34.804.7★582 rev
Yu-Gi-Oh! TRADING CARD GAME Tin of Dueling Heroes 25th Anniversary Deutsche Ausgabe 1. Auflage
KONAMI€14.814.6★250 rev
Konami 44510 - Yugis Legendary Decks Deutsch
KONAMI€34.184.7★1,603 rev
Newest
by launch date
BB-Toy-Trades YuGiOh Legendary Modern Decks 2026 1.Auflage (3X fertige Decks) - DEUTSCH NEU & OVP Toploader
BB-Toy-Trades€29.2843 rev
Yu-Gi-Oh! Chaos Origins Display (24) (Deutsche Version)
Yu-Gi-Oh!€75.720 rev
Yu-Gi-Oh! Legendary Modern Decks 2026 Deutsch 3 vorgefertigte Decks Klassiker & Meta-Strategien Sammelkarten TCG Set perfekte Starter- & Sammlerbox - LMS Trading
LMS Trading€36.919 rev
Yu-Gi-Oh! Rarity Collection V Display (24)
Yu-Gi-Oh!€121.119 rev
Yu-Gi-Oh! Legendary Modern Decks 2026 (Deutsche Version)
Yu-Gi-Oh!€29.0813 rev
Trending
90-day click momentumYu-Gi-Oh! Rarity Collection V Display (24)
Yu-Gi-Oh!€121.114.7★
BB-Toy-Trades YuGiOh Legendary Modern Decks 2026 1.Auflage (3X fertige Decks) - DEUTSCH NEU & OVP Toploader
BB-Toy-Trades€29.284.5★
Yu-Gi-Oh! Chaos Origins Display (24) (Deutsche Version)
Yu-Gi-Oh!€75.720.0★
Yu-Gi-Oh! Legendary Modern Decks 2026 (Deutsche Version)
Yu-Gi-Oh!€29.084.4★
Yu-Gi-Oh! Trading Card Game Alliance Insight-Display 1.Auflage-Deutsche Ausgabe
Yu-Gi-Oh!€37.474.9★
What buyers say about yugioh
What buyers praise and complain about, mined from review topics.What buyers love
“Super Karten”
“Das Produkt ist wie beschrieben”
“Super Produkt”
“fairer Preis”
“Schönes Geschenk für Kinder”
“spielt gerne damit.”
“Einer der coolsten Displays meiner Meinung nach”
“Sehr gute Karten in dem Display”
“Auch der Magnetverschluss schließt bisher sehr gut”
“nicht zu stark, die Box ist hochwertig, sehr stabil und bietet Platz für sehr viele Karten”
What buyers complain about
“teuer”
“Nicht das was das Foto vorgibt”
“war aber so gut wie alles gleich also das display ist nicht empfehlenswert.”
“Nicht wie angegeben Neu und OVP”
Top return reasons
Common questions
- Is yugioh profitable to sell on Amazon Germany?
- The niche generates €509K/yr across 42 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is -11.2%. Flapen's verdict: Worth a look (53/100).
- How competitive is the yugioh niche?
- 9 brands and 110 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in yugioh?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, beworben Vs Tatsächliches Produkt, Gesamt anzeigen. The return rate is 0.4%.
- When does demand for yugioh peak?
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the yugioh niche?
- Listings span €5.69–€132.94; the average listing price is €31.82 (sweet spot $15–$100). The average incumbent carries 251 reviews — the moat a new listing must climb.