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Wolf Kostüm

Maybe

The top 5 brands take only 43% of clicks. But demand is soft, at -91.3% this quarter, so Wolf Kostüm is a Maybe.

Flapen Score
50
50 / 100
Top 22% of 2,084 Spielzeug niches · +7 vs the category median of 43
Market size
€122K/yr436K searches / yr
90-day growth
-91.3%search demand this quarter
Competition
34%top-5 click share · 33 brands · 53 sellers

Flapen Score

Wolf Kostüm against its category

The dotted line is the Spielzeug average. Past it, Wolf Kostüm is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wolf Kostüm market on Amazon at a glance

Shoppers on Amazon Germany searched for Wolf Kostüm 436K times last year and spent an estimated €122K. The top 5 brands take 43% of clicks. Demand peaks in Jan–Feb–Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 436K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -91.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €122K a year.

Searches, last 12 months
436K
Growth, 90 days vs prior 90
-91.3%
Conversion, latest week
1.5%
Market size, estimated
€122Ka year
Peak month
February29.5× the quietest month
Top search term
wolf kostüm94K searches a year

02 · Price

A sale here is worth €18.40.

Listings sell for €18.40 on average, from €5.42 to €42.32. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €18.40 that is €0 to €2K a year per listing.

Average price
€18.40inside the $15 to $100 sweet spot
Price range
€5.42–€42.32
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
7.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 24.2% of listings are out of stock. The average listing ranks #2,346 within Kostüme. It carries 181 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
89%
Out of stock, average day
24.2%
Average rank
#2,346in Kostüme
Average rating
4.12 starsAmazon Germany average 4.37 stars
Average reviews
181per listing
Listings tracked
45

04 · Newcomers

0 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
19
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Wolf Kostüm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

53

Top-5 brand share

43%

Top 20: 87%

Top-5 click share

34%

Top 20: 73%

Open market

52%

  • Brand 114%
  • Brand 212%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Wolf Kostüm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov · busiest ÷ quietest = 29.5×

Search terms

Top Wolf Kostüm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wolf kostüm94K/yr
  • werwolf kostüm57K/yr
  • wolf kostüm kinder46K/yr
  • wolfskostüm kinder12K/yr
  • wolf kostüm herren37K/yr
  • werwolf kostüm kinder54K/yr
  • kostüm wolf14K/yr
  • wolfskostüm9K/yr
  • wolf kostüm damen35K/yr
  • kostüm wolf kinder11K/yr

Reviews and returns

What reviews say buyers love and hate about Wolf Kostüm

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Gesamtgröße”
29%of negative reviews mention “Gesamtgröße”
7.7%of orders come back
“unmögliche Passform - war extrem verknittert - nicht nutzbar für micht u wurde retourniert”
A buyer, on “Gesamtgröße”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Wolf Kostüm questions

Answered from the same tracked data.