Wassermatte Kinder
PassWassermatte Kinder scores 66 out of 100, a Pass. Shoppers spend an estimated $38K a year here, search demand grew >1,000% this quarter, and an estimated 1.4% of orders come back.
- Flapen Score
- 66 / 100Top 2% of 2,084 Spielzeug niches · +23 vs the category median of 4366
- Market size
- €38K/yr106K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 41%top-5 click share · 28 brands · 109 sellers
Flapen Score
Wassermatte Kinder against its category
The dotted line is the Spielzeug average. Past it, Wassermatte Kinder is stronger. Inside it, weaker.
Market
The Wassermatte Kinder market on Amazon at a glance
Shoppers on Amazon Germany searched for Wassermatte Kinder 106K times last year and spent an estimated €38K. The top 5 brands take 63% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated €38K a year.
- Searches, last 12 months
- 106K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 1.9%
- Market size, estimated
- €38Ka year
- Peak month
- June116.2× the quietest month
- Top search term
- wassermatte kinder outdoor35K searches a year
02 · Price
A sale here is worth €19.56.
Listings sell for €19.56 on average, from €8.99 to €36.86. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €19.56 that is €0 to €2K a year per listing.
- Average price
- €19.56inside the $15 to $100 sweet spot
- Price range
- €8.99–€36.86
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 1.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #488 within Sport & Outdoor. It carries 861 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 98%
- Out of stock, average day
- 16.8%
- Average rank
- #488in Sport & Outdoor
- Average rating
- 4.03 starsAmazon Germany average 4.37 stars
- Average reviews
- 861per listing
- Listings tracked
- 42
04 · Newcomers
11 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 11Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Wassermatte Kinder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
28 rising
Sellers
109
Top-5 brand share
63%
Top 20: 95%
Top-5 click share
41%
Top 20: 81%
Open market
30%
- Brand 124%
- Brand 212%
- Brand 311%
- Brand 49%
- Brand 57%
- Brand 67%
Demand
Wassermatte Kinder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 116.2×
Search terms
Top Wassermatte Kinder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wassermatte kinder outdoor35K/yr
- splash pad21K/yr
- sprinklermatte kinder13K/yr
- wasserspielmatte outdoor10K/yr
- wassermatte kinder11K/yr
- wasser matte8K/yr
- sprinkler matte4K/yr
- sprinklermatte3K/yr
- wasserspielmatte kinder outdoor2K/yr
Reviews and returns
What reviews say buyers love and hate about Wassermatte Kinder
We read the reviews and the return reasons for every product selling here.
“2 Stück von diesen Bahnen sind jeweils innerhalb der ersten Stunde kaputt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wassermatte Kinder questions
Answered from the same tracked data.