Wassermatratze
PassWassermatratze scores 65 out of 100, a Pass. Shoppers spend an estimated $28K a year here, search demand grew >1,000% this quarter, and an estimated 0.9% of orders come back.
- Flapen Score
- 65 / 100Top 3% of 2,084 Spielzeug niches · +22 vs the category median of 4365
- Market size
- €28K/yr63K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 40%top-5 click share · 28 brands · 115 sellers
Flapen Score
Wassermatratze against its category
The dotted line is the Spielzeug average. Past it, Wassermatratze is stronger. Inside it, weaker.
Market
The Wassermatratze market on Amazon at a glance
Shoppers on Amazon Germany searched for Wassermatratze 63K times last year and spent an estimated €28K. The top 5 brands take 55% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated €28K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 3.4%
- Market size, estimated
- €28Ka year
- Peak month
- July46.9× the quietest month
- Top search term
- netz luftmatratze18K searches a year
02 · Price
A sale here is worth €13.09.
Listings sell for €13.09 on average, from €6.44 to €20.68. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €13.09 that is €0 to €1K a year per listing.
- Average price
- €13.09under the $15 to $100 sweet spot
- Price range
- €6.44–€20.68
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€1K
- Returns
- 0.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #84 within Sport & Outdoor. It carries 1,195 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 97%
- Out of stock, average day
- 6.2%
- Average rank
- #84in Sport & Outdoor
- Average rating
- 4.21 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,195per listing
- Listings tracked
- 38
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 20 months
Products
Top Wassermatratze products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
28 rising
Sellers
115
Top-5 brand share
55%
Top 20: 92%
Top-5 click share
40%
Top 20: 79%
Open market
41%
- Brand 123%
- Brand 211%
- Brand 37%
- Brand 47%
- Brand 57%
- Brand 64%
Demand
Wassermatratze search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 46.9×
Search terms
Top Wassermatratze search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- netz luftmatratze18K/yr
- luftmatratze netz wasserliege11K/yr
- wasserhängematte mit netz aldi9K/yr
- hängeluftmatratze mit netz8K/yr
- schwimmhängematte6K/yr
- wasserhängematte 150 kg6K/yr
- wasserliege mit netz4K/yr
- wasserhängematten905/yr
Reviews and returns
What reviews say buyers love and hate about Wassermatratze
We read the reviews and the return reasons for every product selling here.
“Leider waren die Hängematten nach 3x nutzen schon hinüber”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wassermatratze questions
Answered from the same tracked data.