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Vampirumhang

soft demand (-86.2% this quarter) — Vampirumhang doesn't clear our bar today.

Flapen Score

28
Skip it

Ranks 1,984 of 2,084 Spielzeug niches · −15 vs the category median of 43

Market size 6Growth 0Conversion 78Competition 0Returns 22Price range 41Avg price 56Brand share 0Review moat 66Quality gap 86
This niche Category average · 2,084 niches

Is Vampirumhang profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Vampirumhang is a €25K/yr Amazon Germany market (26K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 28/100.

Vampirumhang: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -86.2% over the last 90 days and 7.7% of searches end in a purchase.

€25K

revenue / yr

Units sold / yr1K
Search volume / yr-86.2%26K
Conversion rate7.7%
Avg price€12.76

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 6
Top-5 product click share100%
Open market0%
Avg brand age35 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 4 products

Sponsored placement50%
New entrants (1y)1· 0 succeeded
Avg rating4.1★
Avg reviews857

Top Vampirumhang products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

€0€4K€8K€11K€15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Myir JUN41%
  • AOOWU25%
  • papapanda18%
  • Mainfini15%

Vampirumhang demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume26KCVR7.7%Products4Brands4Top 5 Brands100%OOS Rate30.9%Rating4.1★Reviews857Avg BSR#226
9K7KHoliday '24Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 79.6×

Top Vampirumhang search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • vampirumhang8K/yr
  • vampir umhang herren9K/yr
  • vampirumhang erwachsene3K/yr
  • vampirumhang damen6K/yr
  • vampir umhang frauen228/yr

What reviews say buyers love and hate about Vampirumhang

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Komfort insgesamt100%

Dadurch wäre der Mantel deutlich komfortabler und praktischer

Vampirumhang return rate & reasons

Why buyers send it back, as a share of all return requests.

5.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Dünn
35%
2Gesamtgröße
26%
3Materialqualität
17%
4Qualität insgesamt
9%
5Design insgesamt
4%

Common Vampirumhang questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Vampirumhang 28/100 on Amazon Germany — Skip it. The niche generates €25K/yr across 4 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -86.2% over the last 90 days.
Search demand for Vampirumhang on Amazon Germany peaks in Oct–Nov, where the busiest month runs 79.6× the quietest.