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Traxxas

Fail

Buyers convert on only 0.2% of searches, so Traxxas is a Fail.

Flapen Score
35
35 / 100
Ranks 1,651 of 2,084 Spielzeug niches · −8 vs the category median of 43
Market size
€123K/yr259K searches / yr
90-day growth
-10.4%search demand this quarter
Competition
43%top-5 click share · 11 brands · 31 sellers

Flapen Score

Traxxas against its category

The dotted line is the Spielzeug average. Past it, Traxxas is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Traxxas market on Amazon at a glance

Shoppers on Amazon Germany searched for Traxxas 259K times last year and spent an estimated €123K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 259K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €123K a year.

Searches, last 12 months
259K
Growth, 90 days vs prior 90
-10.4%
Conversion, latest week
0.2%
Market size, estimated
€123Ka year
Peak month
December2.0× the quietest month
Top search term
traxxas130K searches a year

02 · Price

A sale here is worth €250.32.

Listings sell for €250.32 on average, from €12.26 to €1107.00. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €250.32 that is €0 to €25K a year per listing.

Average price
€250.32above the $15 to $100 sweet spot
Price range
€12.26–€1107.00
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€25K
Returns
4.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

39% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #674 within Ferngesteuerte Spielzeuge & Zubehör. It carries 140 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
39%
Prime listings
37%
Out of stock, average day
13.2%
Average rank
#674in Ferngesteuerte Spielzeuge & Zubehör
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
140per listing
Listings tracked
38

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
36 months

Products

Top Traxxas products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

31

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

43%

Top 20: 88%

Open market

3%

  • Brand 184%
  • Brand 27%
  • Brand 33%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (5 brands, 3%)

Demand

Traxxas search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Traxxas search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • traxxas130K/yr
  • traxxas rc auto64K/yr
  • traxxas trx4m26K/yr
  • traxxas trx422K/yr
  • rc auto traxxas8K/yr
  • traxxas crawler5K/yr
  • rc traxxas4K/yr

Reviews and returns

What reviews say buyers love and hate about Traxxas

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Spaß/Unterhaltungserlebnis”
26%of negative reviews mention “Haltbarkeit”
4.0%of orders come back
“Schnell defekt”
A buyer, on “Haltbarkeit”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Traxxas questions

Answered from the same tracked data.