Toga

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -69.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €13K a year.

Searches, last 12 months

60K

Growth, 90 days vs prior 90

-69.8%

Conversion, latest week

0.9%

Market size, estimated

€13Ka year

Peak month

February5.8× the quietest month

Top search term

toga18K searches a year

Listings sell for €23.52 on average, from €8.38 to €45.36. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €23.52 that is €0 to €2K a year per listing.

Average price

€23.52inside the $15 to $100 sweet spot

Price range

€8.38–€45.36

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

10.2%of orders · Amazon Germany median 1.1%

60% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #2,471 within Kostüme. It carries 244 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

81%

Out of stock, average day

4.0%

Average rank

#2,471in Kostüme

Average rating

3.95 starsAmazon Germany average 4.37 stars

Average reviews

244per listing

Listings tracked

73

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months