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Tafel Kinder

Fail

Buyers convert on only 1.0% of searches, so Tafel Kinder is a Fail.

Flapen Score
49
49 / 100
Top 26% of 2,084 Spielzeug niches · +6 vs the category median of 43
Market size
€114K/yr326K searches / yr
90-day growth
-24.4%search demand this quarter
Competition
55%top-5 click share · 21 brands · 77 sellers

Flapen Score

Tafel Kinder against its category

The dotted line is the Spielzeug average. Past it, Tafel Kinder is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tafel Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Tafel Kinder 326K times last year and spent an estimated €114K. The top 5 brands take 64% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 326K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €114K a year.

Searches, last 12 months
326K
Growth, 90 days vs prior 90
-24.4%
Conversion, latest week
1.0%
Market size, estimated
€114Ka year
Peak month
December3.8× the quietest month
Top search term
tafel kinder110K searches a year

02 · Price

A sale here is worth €35.40.

Listings sell for €35.40 on average, from €4.59 to €66.81. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €35.40 that is €4K to €9K a year per listing.

Average price
€35.40inside the $15 to $100 sweet spot
Price range
€4.59–€66.81
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€4K–€9K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 16.3% of listings are out of stock. The average listing ranks #22 within Kunst & Handwerk. It carries 1,002 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
58%
Out of stock, average day
16.3%
Average rank
#22in Kunst & Handwerk
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
1,002per listing
Listings tracked
26

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Tafel Kinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

77

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

29%

  • Brand 118%
  • Brand 217%
  • Brand 310%
  • Brand 410%
  • Brand 59%
  • Brand 66%

Demand

Tafel Kinder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.8×

Search terms

Top Tafel Kinder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tafel kinder110K/yr
  • kindertafel54K/yr
  • kreidetafel kinder21K/yr
  • schultafel15K/yr
  • kinder tafel20K/yr
  • kindertafel mit kreide und magnet17K/yr
  • schultafel für kinder14K/yr
  • tafel kinder magnet und kreide13K/yr
  • tafel für kinder12K/yr
  • standtafel kinder9K/yr

Reviews and returns

What reviews say buyers love and hate about Tafel Kinder

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Spaß/Unterhaltungserlebnis”
20%of negative reviews mention “Haltbarkeit”
0.9%of orders come back
“Hält nicht lange”
A buyer, on “Haltbarkeit”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Tafel Kinder questions

Answered from the same tracked data.