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Superhelden Kostüm Damen

Fail

Demand is soft, at -90.5% this quarter, so Superhelden Kostüm Damen is a Fail.

Flapen Score
42
42 / 100
Ranks 1,131 of 2,084 Spielzeug niches · −1 vs the category median of 43
Market size
€26K/yr236K searches / yr
90-day growth
-90.5%search demand this quarter
Competition
33%top-5 click share · 26 brands · 78 sellers

Flapen Score

Superhelden Kostüm Damen against its category

The dotted line is the Spielzeug average. Past it, Superhelden Kostüm Damen is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Superhelden Kostüm Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Superhelden Kostüm Damen 236K times last year and spent an estimated €26K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Feb. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -90.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €26K a year.

Searches, last 12 months
236K
Growth, 90 days vs prior 90
-90.5%
Conversion, latest week
0.4%
Market size, estimated
€26Ka year
Peak month
February23.8× the quietest month
Top search term
superhelden kostüm damen55K searches a year

02 · Price

A sale here is worth €24.07.

Listings sell for €24.07 on average, from €4.93 to €55.42. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €24.07 that is €0 to €2K a year per listing.

Average price
€24.07inside the $15 to $100 sweet spot
Price range
€4.93–€55.42
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
15.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

46% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #11,578 within Kostüme. It carries 575 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
46%
Prime listings
84%
Out of stock, average day
10.8%
Average rank
#11,578in Kostüme
Average rating
4.01 starsAmazon Germany average 4.37 stars
Average reviews
575per listing
Listings tracked
50

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Superhelden Kostüm Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

78

Top-5 brand share

66%

Top 20: 97%

Top-5 click share

33%

Top 20: 76%

Open market

29%

  • Brand 137%
  • Brand 29%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Superhelden Kostüm Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 23.8×

Search terms

Top Superhelden Kostüm Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • superhelden kostüm damen55K/yr
  • wonder woman kostüm24K/yr
  • wonder woman kostüm damen59K/yr
  • superwoman kostüm damen22K/yr
  • supergirl kostüm damen22K/yr
  • marvel kostüm damen27K/yr
  • superheldin kostüm damen12K/yr
  • superwoman kostüm7K/yr
  • super woman kostüm damen8K/yr

Reviews and returns

What reviews say buyers love and hate about Superhelden Kostüm Damen

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Gesamtgröße”
18%of negative reviews mention “Gesamtgröße”
15.4%of orders come back
“Größe fällt gering aus, deshalb lieber eine Größe mehr bestellen”
A buyer, on “Gesamtgröße”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Superhelden Kostüm Damen questions

Answered from the same tracked data.