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Strixhaven

Fail

The top 5 brands take 100% of clicks, so Strixhaven is a Fail.

Flapen Score
49
49 / 100
Top 26% of 2,084 Spielzeug niches · +6 vs the category median of 43
Market size
€125K/yr42K searches / yr
90-day growth
+11.1%search demand this quarter
Competition
45%top-5 click share · 1 brands · 58 sellers

Flapen Score

Strixhaven against its category

The dotted line is the Spielzeug average. Past it, Strixhaven is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strixhaven market on Amazon at a glance

Shoppers on Amazon Germany searched for Strixhaven 42K times last year and spent an estimated €125K. One brand takes every click. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €125K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+11.1%
Conversion, latest week
3.6%
Market size, estimated
€125Ka year
Top search term
strixhaven16K searches a year

02 · Price

A sale here is worth €81.88.

Listings sell for €81.88 on average, from €5.77 to €410.69. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €81.88 that is €0 to €8K a year per listing.

Average price
€81.88inside the $15 to $100 sweet spot
Price range
€5.77–€410.69
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€8K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

8% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #122 within Hobbys. It carries 68 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
8%
Prime listings
84%
Out of stock, average day
8.3%
Average rank
#122in Hobbys
Average rating
4.50 starsAmazon Germany average 4.37 stars
Average reviews
68per listing
Listings tracked
25

04 · Newcomers

20 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
20Amazon's first-year sales bar
Average brand age
31 months

Products

Top Strixhaven products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

1 flat

Sellers

58

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

45%

Top 20: 94%

Open market

0%

  • Brand 1100%
  • Open — no brand owns it (0%)

Demand

Strixhaven search demand

Weekly searches over the year. Pick a range.

5K4KApr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Strixhaven search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strixhaven16K/yr
  • mtg strixhaven10K/yr
  • strixhaven mtg10K/yr
  • mtg secrets of strixhaven5K/yr

Reviews and returns

What reviews say buyers love and hate about Strixhaven

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Sammlungsobjekte”
50%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.3%of orders come back
“etwas teuer”
A buyer, on “Preis-Leistungs-Verhältnis”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Strixhaven questions

Answered from the same tracked data.