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Stranger Things Spiel

Fail

Demand is soft, at -80.4% this quarter, so Stranger Things Spiel is a Fail.

Flapen Score
39
39 / 100
Ranks 1,368 of 2,084 Spielzeug niches · −4 vs the category median of 43
Market size
€27K/yr75K searches / yr
90-day growth
-80.4%search demand this quarter
Competition
72%top-5 click share · 10 brands · 60 sellers

Flapen Score

Stranger Things Spiel against its category

The dotted line is the Spielzeug average. Past it, Stranger Things Spiel is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stranger Things Spiel market on Amazon at a glance

Shoppers on Amazon Germany searched for Stranger Things Spiel 75K times last year and spent an estimated €27K. The top 5 brands take 82% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -80.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €27K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
-80.4%
Conversion, latest week
1.4%
Market size, estimated
€27Ka year
Top search term
stranger things spiel32K searches a year

02 · Price

A sale here is worth €24.75.

Listings sell for €24.75 on average, from €6.68 to €47.10. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €24.75 that is €0 to €2K a year per listing.

Average price
€24.75inside the $15 to $100 sweet spot
Price range
€6.68–€47.10
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #1,813 within Brettspiele. It carries 131 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
77%
Out of stock, average day
7.1%
Average rank
#1,813in Brettspiele
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
131per listing
Listings tracked
13

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
27 months

Products

Top Stranger Things Spiel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

60

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

13%

  • Brand 130%
  • Brand 218%
  • Brand 314%
  • Brand 413%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (4 brands, 13%)

Demand

Stranger Things Spiel search demand

Weekly searches over the year. Pick a range.

3K2KFeb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Stranger Things Spiel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stranger things spiel32K/yr
  • stranger things game7K/yr
  • stranger things spiele7K/yr
  • dungeons and dragons stranger things7K/yr
  • stranger things brettspiel7K/yr
  • stranger things dnd4K/yr
  • dnd stranger things4K/yr
  • stranger things dungeons & dragons4K/yr
  • d&d stranger things3K/yr

Reviews and returns

What reviews say buyers love and hate about Stranger Things Spiel

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Spaß/Unterhaltungserlebnis”
43%of negative reviews mention “Druckqualität”
1.1%of orders come back
“Printfehler, Schrott”
A buyer, on “Druckqualität”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Stranger Things Spiel questions

Answered from the same tracked data.