Is Stick Flip profitable to sell on Amazon Germany?

Flapen scores Stick Flip 39 out of 100 on Amazon Germany, a Fail. Shoppers spend €238K a year across 7 tracked products. Search demand grew -58.9% in the last 90 days.

How competitive is the Stick Flip niche on Amazon Germany?

5 brands and 17 sellers compete in Stick Flip on Amazon Germany. The top 5 Stick Flip products take 94% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Stick Flip?

Stick Flip buyers on Amazon Germany complain most about Haltbarkeit, Qualität insgesamt, and Preis-Leistungs-Verhältnis. An estimated 0.7% of orders come back.

What does it cost to enter the Stick Flip niche?

Stick Flip sells for €20.37 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.69 to €30.84. The average product has 7,043 reviews, the count a new listing must catch up to.

Stick Flip

Fail

Demand is soft, at -58.9% this quarter, so Stick Flip is a Fail.

Flapen Score: 39
39 / 100Ranks 1,368 of 2,084 Spielzeug niches · −4 vs the category median of 43
Market size: €238K/yr172K searches / yr
90-day growth: -58.9%search demand this quarter
Competition: 94%top-5 click share · 5 brands · 17 sellers

Flapen Score

Stick Flip against its category

The dotted line is the Spielzeug average. Past it, Stick Flip is stronger. Inside it, weaker.

39Fail

This niche Category average

See the method

Market

The Stick Flip market on Amazon at a glance

Shoppers on Amazon Germany searched for Stick Flip 172K times last year and spent an estimated €238K. All 5 brands take every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -58.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €238K a year.

Searches, last 12 months: 172K
Growth, 90 days vs prior 90: -58.9%
Conversion, latest week: 6.8%
Market size, estimated: €238Ka year
Top search term: stickflip26K searches a year

02 · Price

A sale here is worth €20.37.

Listings sell for €20.37 on average, from €9.69 to €30.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At €20.37 that is €25K to €31K a year per listing.

Average price: €20.37inside the $15 to $100 sweet spot
Price range: €9.69–€30.84
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 1,250–1,500
Revenue per listing a year: €25K–€31K
Returns: 0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.8% of listings are out of stock. The average listing ranks #360 within Handkonsolen. It carries 7,043 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 19.8%
Average rank: #360in Handkonsolen
Average rating: 4.44 starsAmazon Germany average 4.37 stars
Average reviews: 7,043per listing
Listings tracked: 7

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 33 months

Products

Top Stick Flip products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

Brand 147%
Brand 241%
Brand 36%
Brand 43%
Brand 53%

Demand

Stick Flip search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb, Mar, Apr, Dec · busiest ÷ quietest = 50.4× · 11 of 12 months tracked

Search terms

Top Stick Flip search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

stickflip26K/yr -40.5%9.9% conv.
stick flip22K/yr -37.5%4.8% conv.
frisbee leuchtend19K/yr -16.2%3.5% conv.
led frisbee12K/yr +2.5%3.3% conv.
tosy flying ring9K/yr -45.1%9.0% conv.
flying ring10K/yr -46.0%2.6% conv.
flying disc9K/yr +21.2%1.7% conv.
frisbee led5K/yr +49.5%2.3% conv.
led frisbee leuchtend5K/yr +36.1%2.0% conv.
flip stick4K/yr -13.8%7.5% conv.

Reviews and returns

What reviews say buyers love and hate about Stick Flip

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Spaß/Unterhaltungserlebnis”

18%of negative reviews mention “Haltbarkeit”

0.7%of orders come back

“Haltbarkeit enttäuschend”

A buyer, on “Haltbarkeit”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Stick Flip questions

Answered from the same tracked data.

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