st pauli fanartikel
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible€38.29avg listing price — sweet spot $15–$100
Review moat
Great152.85avg incumbent reviews — the moat a new listing must climb
Price range
Great€6.40–€89.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Market size
Bad€97K€97K/yr · 231K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-21.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, st pauli fanartikel is a €97K/yr Amazon Germany market (231K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
st pauli fanartikel market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- €115K–€153K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #3,933
- Page quality
- 0%
- Prime
- 6%
- Sponsored
- 91%
- Out of stock
- 3.5%
- Avg brand age
- 57 months
- Avg seller age
- 185 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
8 falling
Sellers
12
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
36%
Top 20: 74%
Open market
1%
- FC St. Pauli65%
- ASTRA16%
- Finest Hero14%
- Generisch1%
- Upsolut GmbH1%
- Spreadshirt1%
- Open — no brand owns it (2 brands, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.4% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.4×
Top st pauli fanartikel search terms
- st pauli65K/yr
- st pauli fanartikel58K/yr
- st. pauli20K/yr
- fc st pauli20K/yr
- st. pauli fanartikel18K/yr
- fc st pauli fanartikel14K/yr
- st.pauli9K/yr
- st.pauli fanartikel12K/yr
- sankt pauli7K/yr
- sankt pauli fanartikel8K/yr
Top st pauli fanartikel products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ASTRA FC St. Pauli Traditionsschlappen Badelatschen Slipper Dusch- und Badeschuhe braun-weiß gestreift (braun-weiß EU Schuhgrößensystem Erwachsene Numerisch M 43)
ASTRA€24.844.9★29 rev
FC St. Pauli T-Shirt Herren schwarz Totenkopf II FCSP Fanartikel + RocknShop Flaschenöffner - Set (DE/NL/SE/PL Alphanumerisch S Regular Regular Schwarz)
FC St. Pauli€35.814.8★9 rev
Finest Hero Fußball Armband Handmade aus Trikots Fan Artikel Geschenk Vereine (St. Pauli M)
Finest Hero€36.064.9★12 rev
FC St. Pauli Totenkopf Cap (one Size schwarz)
FC St. Pauli€24.204.4★27 rev
Finest Hero Fußball Armband Handmade aus Trikots Fan Artikel Geschenk Vereine (St. Pauli L)
Finest Hero€36.344.9★12 rev
Newest
by launch date
FC St. Pauli Cap Classic Logo Offizieller Fanartikel Braune Dad Cap mit ST. Pauli Schriftzug und Logo 100% Baumwolle
FC St. Pauli€34.093 rev
FC St. Pauli Cap Totenkopf Offizieller Fanartikel Schwarze Baseballcap mit Totenkopf 100% Bio-Baumwolle Nachhaltig
FC St. Pauli€26.053 rev
Finest Hero Fußball Armband Handmade aus Trikots Fan Artikel Geschenk Vereine (St. Pauli M)
Finest Hero€36.0612 rev
Finest Hero Fußball Armband Handmade aus Trikots Fan Artikel Geschenk Vereine (St. Pauli L)
Finest Hero€36.3412 rev
Finest Hero Fußball Armband Handmade aus Trikots Fan Artikel Geschenk Vereine (St. Pauli XL)
Finest Hero€36.8912 rev
Trending
90-day click momentumFinest Hero Fußball Armband Handmade aus Trikots Fan Artikel Geschenk Vereine (St. Pauli XL)
Finest Hero€36.894.9★
FC St. Pauli Cap Classic Logo Offizieller Fanartikel Braune Dad Cap mit ST. Pauli Schriftzug und Logo 100% Baumwolle
FC St. Pauli€34.095.0★
FC St. Pauli Cap Totenkopf Offizieller Fanartikel Schwarze Baseballcap mit Totenkopf 100% Bio-Baumwolle Nachhaltig
FC St. Pauli€26.055.0★
FC St.Pauli Hoodie Herren Totenkopf Kapuzenpullover FCSP Fanartikel + 2xFanergy Traubenzucker
FC St. Pauli€79.954.8★
FC St. Pauli Herren Astra Traditions-Shirt T-Shirt Fußball Fanartikel Logo Braun Weiß+ + 2X Fanergy Traubenzucker (L)
FC St. Pauli€38.074.6★
What buyers say about st pauli fanartikel
What buyers praise and complain about, mined from review topics.What buyers love
“Sehr gute Qualität des Shirt”
“Das Geschenk kam beim Beschenkten (St. Pauli-Fan) sehr gut an.”
“Easy”
“nicht viel teurer als die üblichen Glückwunschkarten.”
“Das Design ist wirklich schön und stilvoll und nicht so kitschig und billig wie man es öfter bei Fanartikeln sieht”
What buyers complain about
“Beim Preis und der Qualität habe ich allerdings meine Zweifel”
“Naja - Sehr billiger Stoff”
“eher breit”
Top return reasons
Common questions
- Is st pauli fanartikel profitable to sell on Amazon Germany?
- The niche generates €97K/yr across 47 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -21.4%. Flapen's verdict: Skip it (45/100).
- How competitive is the st pauli fanartikel niche?
- 8 brands and 12 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in st pauli fanartikel?
- Top complaints mined from reviews: Qualität insgesamt, Materialqualität, Gesamtgröße. The return rate is 0.4%.
- When does demand for st pauli fanartikel peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.4× the quietest.
- What does it cost to enter the st pauli fanartikel niche?
- Listings span €6.40–€89.79; the average listing price is €38.29 (sweet spot $15–$100). The average incumbent carries 153 reviews — the moat a new listing must climb.