Squid Game
a small market ($0/yr) — Squid Game doesn't clear our bar today.
Flapen Score
Ranks 1,959 of 2,084 Spielzeug niches · −14 vs the category median of 43
Is Squid Game profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Squid Game is a €0/yr Amazon Germany market (299K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 29/100.
Squid Game: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -90.0% over the last 90 days and 0.0% of searches end in a purchase.
€0
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.
0/100
page quality · 12 products
Top Squid Game products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Disguise Netflix Squid Game Player 456 Trainingsanzug für Erwachsene offizielles Squid Games perfekt für Halloween inklusive 2-teiligem Trainingsanzug und 456-Shirt Unisex Größe L/XL (40-46)
- Price
- €26.96
- Rating
- 3.1/5
- Reviews
- 135
- Age
- 3y ago
Disguise Netflix Squid Game Player 456 Trainingsanzug für Erwachsene offizielles Squid Games perfekt für Halloween inklusive 2-teiligem Trainingsanzug und 456-Shirt Unisex Größe S/M (34-40)
- Price
- €31.59
- Rating
- 3.1/5
- Reviews
- 135
- Age
- 3y ago
Funidelia Offizielles Squid Game Netflix Kostüm für Herren und Damen mit Dreiecksmaske Overall Squid Game für Erwachsene Karneval Halloween und Partys Größe S - M
- Price
- €38.36
- Rating
- 4.1/5
- Reviews
- 154
- Age
- 4y ago
Korean Game Aufseher Kostüm - Overall in Hot-Pink ohne Maske - Größe: XL - Verkleidung Karneval Halloween Motto-Party
- Price
- €28.69
- Rating
- 3.0/5
- Reviews
- 5
- Age
- 1y ago
Funidelia Offizielles Squid Game Netflix Kostüm für Herren und Damen mit Dreiecksmaske Overall Squid Game für Erwachsene Karneval Halloween und Partys Größe XXL
- Price
- €37.30
- Rating
- 4.1/5
- Reviews
- 154
- Age
- 2y ago
Trending
90-day click momentum
Funidelia Offizielles Squid Game Netflix Kostüm für Herren und Damen mit Dreiecksmaske und Waffe Overall Squid Game für Erwachsene Karneval Halloween und Partys Größe XXL
- Price
- €48.08
- Rating
- 3.8/5
- Reviews
- 40
- Age
- 2y ago
Disguise Netflix Squid Game Player 456 Trainingsanzug für Erwachsene offizielles Squid Games perfekt für Halloween inklusive 2-teiligem Trainingsanzug und 456-Shirt Unisex Größe L/XL (40-46)
- Price
- €26.96
- Rating
- 3.1/5
- Reviews
- 135
- Age
- 3y ago
Disguise Netflix Squid Game Player 456 Trainingsanzug für Erwachsene offizielles Squid Games perfekt für Halloween inklusive 2-teiligem Trainingsanzug und 456-Shirt Unisex Größe S/M (34-40)
- Price
- €31.59
- Rating
- 3.1/5
- Reviews
- 135
- Age
- 3y ago
Funidelia Offizielles Squid Game Netflix Kostüm für Herren und Damen mit Dreiecksmaske Overall Squid Game für Erwachsene Karneval Halloween und Partys Größe S - M
- Price
- €38.36
- Rating
- 4.1/5
- Reviews
- 154
- Age
- 4y ago
Funidelia Offizielles Squid Game Netflix Kostüm für Herren und Damen mit Dreiecksmaske Overall Squid Game für Erwachsene Karneval Halloween und Partys Größe XXL
- Price
- €37.30
- Rating
- 4.1/5
- Reviews
- 154
- Age
- 2y ago
Newest
by launch date
Rubies Offiziel Squid Game Deluxe Front Man Erwachsenekostüm Verkleidung für Erwachsenen Größe Extra Small
- Price
- €31.42
- Rating
- 3.9/5
- Reviews
- 33
- Age
- 10mo ago
Costumed Boss Game Maske Squid für Halloween & Fasching Bösewicht als Kostüm für Herren & Damen (Boss Mask)
- Price
- €4.87
- Rating
- 3.8/5
- Reviews
- 157
- Age
- 1y ago
Korean Game Aufseher Kostüm - Overall in Hot-Pink ohne Maske - Größe: XL - Verkleidung Karneval Halloween Motto-Party
- Price
- €28.69
- Rating
- 3.0/5
- Reviews
- 5
- Age
- 1y ago
Korean Game Aufseher Kostüm - Overall in Hot-Pink ohne Maske - Größe: L - Verkleidung Karneval Halloween Motto-Party
- Price
- €28.07
- Rating
- 4.7/5
- Reviews
- 8
- Age
- 1y ago
Funidelia Offizielles Squid Game Netflix Kostüm für Herren und Damen mit Dreiecksmaske und Waffe Overall Squid Game für Erwachsene Karneval Halloween und Partys Größe XXL
- Price
- €48.08
- Rating
- 3.8/5
- Reviews
- 40
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 falling
Sellers
30
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Disguise60%
- Funidelia19%
- Maskworld13%
- Rubie's3%
- Costumed3%
- Boland2%
- Open — no brand owns it (0%)
Squid Game demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb · busiest ÷ quietest = 30.0×
Top Squid Game search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- squid game kostüme122K/yr
- squid game kostüm47K/yr
- squid game kostüme kinder59K/yr
- squid game kostüm kinder26K/yr
- squid gamer kostüm9K/yr
- squid game anzug12K/yr
- squid game costume5K/yr
- squidgame kostüm5K/yr
- kostüm squid game6K/yr
- squad game kostüm3K/yr
What reviews say buyers love and hate about Squid Game
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Ich bin mit der Qualität sehr zufrieden”
“es passt alles wie beschrieben.”
“es passt alles wie beschrieben”
“Für einmal Anwendung gut zu gebrauchen”
What buyers complain about
83% of reviews“Schlechte Qualität”
“Passt nicht wirklich”
“Allerdings leiert das Gummi nach einer gewissen Zeit aus”
Squid Game return rate & reasons
Why buyers send it back, as a share of all return requests.
5.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Squid Game questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
