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Spiel Des Jahres 2023 Kinder

soft demand (-35.4% this quarter) — Spiel Des Jahres 2023 Kinder doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 1,212 of 2,084 Spielzeug niches · −2 vs the category median of 43

Market size 55Growth 7Conversion 63Competition 16Returns 95Price range 58Avg price 81Brand share 29Review moat 42Quality gap 19
This niche Category average · 2,084 niches

Is Spiel Des Jahres 2023 Kinder profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Spiel Des Jahres 2023 Kinder is a €393K/yr Amazon Germany market (403K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 41/100.

Spiel Des Jahres 2023 Kinder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -35.4% over the last 90 days and 5.6% of searches end in a purchase.

€393K

revenue / yr

Units sold / yr25K
Search volume / yr-35.4%403K
Conversion rate5.6%
Avg price€17.54

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers10 · 166
Top-5 product click share81%
Open market12%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement27%
New entrants (1y)0· 0 succeeded
Avg rating4.7★
Avg reviews2,303

Top Spiel Des Jahres 2023 Kinder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

€0€39K€79K€118K€157K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

166

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

6%

  • Kosmos29%
  • AMIGO21%
  • Game Factory16%
  • Pegasus Spiele15%
  • Schmidt6%
  • Zoch6%
  • Open — no brand owns it (4 brands, 6%)

Spiel Des Jahres 2023 Kinder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume403KCVR5.6%Products15Brands10Top 5 Brands88%OOS Rate0.0%Rating4.7★Reviews2,303Avg BSR#734
40K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 9.2×

Top Spiel Des Jahres 2023 Kinder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kinderspiel des jahres68K/yr
  • catan junior48K/yr
  • zauberberg spiel29K/yr
  • spinderella spiel48K/yr
  • siedler von catan junior36K/yr
  • zauberberg25K/yr
  • dragomino25K/yr
  • die magischen schlüssel spiel22K/yr
  • spiel des jahres kinder27K/yr
  • spinderella19K/yr

What reviews say buyers love and hate about Spiel Des Jahres 2023 Kinder

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Spaß/Unterhaltungserlebnis71%

Super Spiel

Geschenk Zweck7%

Geschenkartikel/Kinder

Qualität insgesamt4%

Hohe Qualität

Benutzerfreundlichkeit3%

Es ist leicht zu verstehen

Quizspiele3%

Das Spiel macht viel Spaß und ist eine gute Mischung aus Können und Zufall

What buyers complain about

74% of reviews
Produktzustand15%

Vorsicht Gebrauchtware

Funktionalität insgesamt12%

Langeweile kommt also garantiert nicht auf

Haftung/Klebrigkeit9%

Ecken kaputt, Klebepunkte,

Qualität insgesamt9%

Fehlproduktion

Preis-Leistungs-Verhältnis6%

Für das Geld darf so etwas nicht passieren

Spiel Des Jahres 2023 Kinder return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geschenk Zweck
23%
2Produktzustand
16%
3Defekt Material/Teile
16%
4Funktionalität insgesamt
7%
5Haftung/Klebrigkeit
6%

Common Spiel Des Jahres 2023 Kinder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Spiel Des Jahres 2023 Kinder 41/100 on Amazon Germany — Skip it. The niche generates €393K/yr across 15 tracked products. Search demand moved -35.4% over the last 90 days.
Search demand for Spiel Des Jahres 2023 Kinder on Amazon Germany peaks in Oct–Nov–Dec, where the busiest month runs 9.2× the quietest.