Smiski
brand-locked demand (top 5 brands take 100% of clicks) — Smiski doesn't clear our bar today.
Flapen Score
Top 38% of 2,084 Spielzeug niches · +3 vs the category median of 43
Is Smiski profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Smiski is a €75K/yr Amazon Germany market (324K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.
Smiski: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +13.1% over the last 90 days and 1.0% of searches end in a purchase.
€75K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 13 products
Top Smiski products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Smiski Eine Figur aus der Serie Birthday leuchtet im Dunkeln
- Price
- €26.06
- Rating
- 4.5/5
- Reviews
- 334
- Age
- 9mo ago
Smiski at Work Eine Figur
- Price
- €22.68
- Rating
- 4.5/5
- Reviews
- 764
- Age
- 4y ago
Smiski Figur Dressing-Serie phosphoreszierend TU SMI66411
- Price
- €23.51
- Rating
- 4.3/5
- Reviews
- 119
- Age
- 3y ago
Smiski Eine Figur der Serie Sunday leuchtet im Dunkeln
- Price
- €27.77
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
Dreams Smiski Glow in The Dark Minifigur - Living Serie 1 sortierte Box
- Price
- €23.42
- Rating
- 4.5/5
- Reviews
- 1,064
- Age
- 7y ago
Trending
90-day click momentum
Sonny Angel Smiski-Gurtzubehör Serie 2 leuchtet im Dunkeln Charme-Zubehör (1) sortierte versiegelte Blindbox Original-Mini-Figur
- Price
- €24.97
- Rating
- 4.7/5
- Reviews
- 69
- Age
- 7mo ago
Smiski Eine Figur aus der Serie Birthday leuchtet im Dunkeln
- Price
- €26.06
- Rating
- 4.5/5
- Reviews
- 334
- Age
- 9mo ago
Smiski Figur Serie Yoga
- Price
- €23.43
- Rating
- 3.8/5
- Reviews
- 36
- Age
- 6y ago
Smiski at Work Eine Figur
- Price
- €22.68
- Rating
- 4.5/5
- Reviews
- 764
- Age
- 4y ago
Smiski Museum Blind Box Minifigure
- Price
- €23.91
- Rating
- 4.6/5
- Reviews
- 117
- Age
- 5y ago
Newest
by launch dateSonny Angel Smiski-Gurtzubehör Serie 2 leuchtet im Dunkeln Charme-Zubehör (1) sortierte versiegelte Blindbox Original-Mini-Figur
- Price
- €24.97
- Rating
- 4.7/5
- Reviews
- 69
- Age
- 7mo ago
Smiski Eine Figur aus der Serie Birthday leuchtet im Dunkeln
- Price
- €26.06
- Rating
- 4.5/5
- Reviews
- 334
- Age
- 9mo ago
Smiski Eine Figur der Serie Sunday leuchtet im Dunkeln
- Price
- €27.77
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
SMISKI Eine im Dunkeln leuchtende Hippers-Serie
- Price
- €23.38
- Rating
- 4.5/5
- Reviews
- 441
- Age
- 1y ago
Smiski Eine Figur aus der Serie Moving leuchtet im Dunkeln
- Price
- €23.62
- Rating
- 4.7/5
- Reviews
- 533
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 flat
Sellers
21
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
57%
Top 20: 100%
Open market
0%
- Smiski58%
- Dreams29%
- Sonny Angel7%
- Dreams & Co.6%
Smiski demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.7×
Top Smiski search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- smiski251K/yr
- smiski figures37K/yr
- smiski lampe3K/yr
- smiskis figuren8K/yr
- smiski hipper4K/yr
- smiski lamp6K/yr
- smiski figuren10K/yr
- smiski kaufen5K/yr
What reviews say buyers love and hate about Smiski
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Hat die Erwartung erfüllt”
“Ist aber stabil und total niedlich meine Tochter liebt es”
What buyers complain about
93% of reviews“Sehr schade für den Preis”
“Mal abgesehen vom Preis ist es wie auf der Abbildung, um es zum Leuchten zu bringen muss man es etwas länger ins Licht halten, die Leuchtdauer im Dunklen verblasst nach ca 30 Minuten”
“Super, nur nicht mit schweren Sachen zusammen bestellen”
Smiski return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Smiski questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
