Simpsons
Simpsons shows low returns (0.6%), but weak search conversion (0.6%) keeps it on the watch list.
Flapen Score
Top 19% of 2,084 Spielzeug niches · +8 vs the category median of 43
Is Simpsons profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Simpsons is a €161K/yr Amazon Germany market (654K searches/yr). The top 5 brands hold 65% of demand. Verdict: Worth a look — 51/100.
Simpsons: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -20.5% over the last 90 days and 0.6% of searches end in a purchase.
€161K
revenue / yr
Who owns the niche?
The top 5 brands hold 65% of demand, so 35% of the market is open.
35%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 80 products
Top Simpsons products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
MikaBrical Springfieid Klemmbausteine Haus Set für Erwachsene - 3500 Teile Simpsan Schule Film Architekture Stadthaus Modular Building Compatible mit Barweer
- Price
- €79.92
- Rating
- 4.9/5
- Reviews
- 7
- Age
- 7mo ago
Mattel Games UNO The Simpsons Kartenspiel für Kinder Erwachsene & Familienabende Partys Reisen und Camping Spielzeug-Sammelstück inspiriert von der Serie
- Price
- €10.90
- Rating
- 4.8/5
- Reviews
- 312
- Age
- 1y ago
LEGO Simpsons-Minifiguren
- Price
- €9.19
- Rating
- 4.2/5
- Reviews
- 780
- Age
- 11y ago
LEGO Simpsons 71006 - Das Simpsons Haus
- Price
- €582.04
- Rating
- 4.7/5
- Reviews
- 205
- Age
- 10y ago
Die Simpsons 6 cm Actionfiguren im Multipack
- Price
- €19.88
- Rating
- 4.8/5
- Reviews
- 1,312
- Age
- 2y ago
Trending
90-day click momentum
MikaBrical Klemmbausteine Haus Sympson Joes Bar Modular Building Kit - 1748 Teile Film Architecture Modell für Erwachsene und Fans
- Price
- €56.17
- Rating
- 4.9/5
- Reviews
- 7
- Age
- 7mo ago
MikaBrical Springfieid Klemmbausteine Haus Set für Erwachsene - 3500 Teile Simpsan Schule Film Architekture Stadthaus Modular Building Compatible mit Barweer
- Price
- €79.92
- Rating
- 4.9/5
- Reviews
- 7
- Age
- 7mo ago
Vanilla Underground The Simpsons Graues Grafik-T-Shirt für Herren | Homer Simpson Donuts Kurzarm-T-Shirt | Cartoon-Freizeitkleidung-Top
- Price
- €13.86
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 1y ago
Hot Wheels - The Simpsons Family Car - JJJ68 - Screen Time 3/10 - Pink - Offizielles Lizenzmodell - Mattel 2026 (108/250) - 1:64 - Die-Cast Metallkarosserie - Spielzeugauto
- Price
- €13.29
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 4mo ago
Indicode Herren Simpson Sweatshirt mit Kapuze | Hoodie Kapuzenpullover für Männer Quiet Wave L
- Price
- €30.93
- Rating
- 4.2/5
- Reviews
- 42
- Age
- 4y ago
Newest
by launch dateHot Wheels - The Simpsons Family Car - JJJ68 - Screen Time 3/10 - Pink - Offizielles Lizenzmodell - Mattel 2026 (108/250) - 1:64 - Die-Cast Metallkarosserie - Spielzeugauto
- Price
- €13.29
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 4mo ago
MikaBrical Springfieid Klemmbausteine Haus Set für Erwachsene - 3500 Teile Simpsan Schule Film Architekture Stadthaus Modular Building Compatible mit Barweer
- Price
- €79.92
- Rating
- 4.9/5
- Reviews
- 7
- Age
- 7mo ago
MikaBrical Klemmbausteine Haus Sympson Joes Bar Modular Building Kit - 1748 Teile Film Architecture Modell für Erwachsene und Fans
- Price
- €56.17
- Rating
- 4.9/5
- Reviews
- 7
- Age
- 7mo ago
Grupo Erik LED Lampe Die Simpsons LED Licht Deko - Nachtlicht Stimmungslicht Schreibtisch - Nachttischlampe Kinder und Erwachsene Zubehör - Offizieller The Simpsons Merch Geschenke
- Price
- €31.67
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 8mo ago
Grupo Erik Magnete Set Die Simpsons - Magnet Kühlschrank Größe ca. 14 5 x 21 cm - Offizieller The Simpsons Geschenke Fanartikel
- Price
- €8.82
- Rating
- 4.3/5
- Reviews
- 33
- Age
- 9mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
Brands
28 rising
Sellers
396
Top-5 brand share
65%
Top 20: 97%
Top-5 click share
24%
Top 20: 62%
Open market
30%
- LEGO20%
- Jakks Pacific16%
- Grupo Erik15%
- MikaBrical7%
- Stor6%
- Mattel Games5%
Simpsons demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Simpsons search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- simpsons355K/yr
- die simpsons51K/yr
- lego simpsons71K/yr
- the simpsons34K/yr
- simpsons fanartikel22K/yr
- simpsons figuren32K/yr
- simpson26K/yr
- simpsons lego25K/yr
- homer simpson12K/yr
- simsons6K/yr
What reviews say buyers love and hate about Simpsons
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Super Design”
“Bestes Set von Lego”
“Top Qualität und sehr viele Details”
“Super Set zum super Preis”
“Viel spass”
What buyers complain about
67% of reviews“doppelt so teuer wie angemessen”
“-Prints sind nicht mittig”
“- farbe passt nicht”
“Absolut billig hergestellt”
“Einige davon sind wirklich sehr klein”
Simpsons return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Simpsons questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
