Is simpsons profitable to sell on Amazon Germany?

The niche generates €161K/yr across 80 tracked products. 4 of 24 products launched in the last 360 days are still selling. 90-day search growth is -20.5%. Flapen's verdict: Worth a look (51/100).

How competitive is the simpsons niche?

28 brands and 396 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 65% of demand.

What do buyers complain about in simpsons?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Druckqualität, Farbe. The return rate is 0.6%.

What does it cost to enter the simpsons niche?

Listings span €4.95–€582.04; the average listing price is €40.33 (sweet spot $15–$100). The average incumbent carries 417 reviews — the moat a new listing must climb.

simpsons

Worth a look

Shows low returns (0.6%), but weak search conversion (0.6%) keeps it on the watch list.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Avg price

Incredible€40.33

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Review moat

Great416.93

avg incumbent reviews — the moat a new listing must climb

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€161K

€161K/yr · 654K searches

Growth

Bad-20.5%

90-day search growth — must beat 0% to launch

Price range

Bad€4.95–€582.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, simpsons is a €161K/yr Amazon Germany market (654K searches/yr). The top 5 brands hold 65% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

simpsons market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: €121K–€161K; units × avg price
Conversion rate: 0.6%
Avg BSR: #2,319
Page quality: 0%
Prime: 85%
Sponsored: 45%
Out of stock: 5.9%
Avg brand age: 43 months
Avg seller age: 182 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

28 rising

Sellers

396

Top-5 brand share

65%

Top 20: 97%

Top-5 click share

24%

Top 20: 62%

Open market

30%

LEGO20%
Jakks Pacific16%
Grupo Erik15%
MikaBrical7%
Stor6%
Mattel Games5%

Demand

Weekly Amazon search volume, last 33 weeks — -20.5% search growth over the last 90 days.

Open Trend

Top simpsons search terms

simpsons355K/yr -23.5%0.2% conv.
die simpsons51K/yr +0.8%0.1% conv.
lego simpsons71K/yr -32.0%0.4% conv.
the simpsons34K/yr -14.2%0.3% conv.
simpsons fanartikel22K/yr -4.9%1.5% conv.
simpsons figuren32K/yr -23.1%0.7% conv.
simpson26K/yr -11.3%0.2% conv.
simpsons lego25K/yr -28.7%0.3% conv.
homer simpson12K/yr +0.2%0.6% conv.
simsons6K/yr -1.9%0.4% conv.

All search terms

Top simpsons products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MikaBrical Springfieid Klemmbausteine Haus Set für Erwachsene - 3500 Teile Simpsan Schule Film Architekture Stadthaus Modular Building Compatible mit Barweer

MikaBrical€79.924.9★7 rev

Mattel Games UNO The Simpsons Kartenspiel für Kinder Erwachsene & Familienabende Partys Reisen und Camping Spielzeug-Sammelstück inspiriert von der Serie

Mattel Games€10.904.8★312 rev

LEGO Simpsons-Minifiguren

LEGO€9.194.2★780 rev

LEGO Simpsons 71006 - Das Simpsons Haus

LEGO€582.044.7★205 rev

Die Simpsons 6 cm Actionfiguren im Multipack

Disney€19.884.8★1,312 rev

Newest

by launch date

Hot Wheels - The Simpsons Family Car - JJJ68 - Screen Time 3/10 - Pink - Offizielles Lizenzmodell - Mattel 2026 (108/250) - 1:64 - Die-Cast Metallkarosserie - Spielzeugauto

Hot Wheels€13.297 rev

4mo ago

MikaBrical Springfieid Klemmbausteine Haus Set für Erwachsene - 3500 Teile Simpsan Schule Film Architekture Stadthaus Modular Building Compatible mit Barweer

MikaBrical€79.927 rev

7mo ago

MikaBrical Klemmbausteine Haus Sympson Joes Bar Modular Building Kit - 1748 Teile Film Architecture Modell für Erwachsene und Fans

MikaBrical€56.177 rev

7mo ago

Grupo Erik LED Lampe Die Simpsons LED Licht Deko - Nachtlicht Stimmungslicht Schreibtisch - Nachttischlampe Kinder und Erwachsene Zubehör - Offizieller The Simpsons Merch Geschenke

Grupo Erik€31.6757 rev

8mo ago

Grupo Erik Magnete Set Die Simpsons - Magnet Kühlschrank Größe ca. 14 5 x 21 cm - Offizieller The Simpsons Geschenke Fanartikel

Grupo Erik€8.8233 rev

9mo ago

What buyers say about simpsons

What buyers praise and complain about, mined from review topics.

What buyers love

Design insgesamt19%

“Super Design”

Sammlungsobjekte14%

“Bestes Set von Lego”

Qualität insgesamt13%

“Top Qualität und sehr viele Details”

Preis-Leistungs-Verhältnis12%

“Super Set zum super Preis”

Spaß/Unterhaltungserlebnis7%

“Viel spass”

Montage/Installation6%

“Der Bauspaß: Wie von der Speed Champions Reihe gewohnt, ist der Aufbau extrem kurzweilig”

Gesamtgröße4%

“Einfach ein muss...:.wunderbar alles passt”

beworben Vs Tatsächliches Produkt3%

“Produkt wie beschrieben”

Geschenk Zweck3%

“Cooles Geschenk für zurück in die Zukunft Fans”

Anleitung/Benutzerhandbuch/Fehlerbehebung2%

“Anleitung top und sehr detailliert”

What buyers complain about

Preis-Leistungs-Verhältnis19%

“doppelt so teuer wie angemessen”

Druckqualität11%

“-Prints sind nicht mittig”

Farbe10%

“- farbe passt nicht”

Qualität insgesamt8%

“Absolut billig hergestellt”

Gesamtgröße4%

“Einige davon sind wirklich sehr klein”

Haftung/Klebrigkeit4%

“Ein kleiner Kritikpunkt sind jedoch die Sticker: Einige davon sind wirklich sehr klein und dadurch etwas fummelig anzubringen”

Geruch4%

“Schlechter Geruch”

Radqualität3%

“Räder nicht umklappen”

Helligkeit/Glanz/Glühen3%

“Nicht besonders hell, deshalb eher als Sammelobjekt geeignet”

Geschenk Zweck3%

“oder halt sehr unansehnlich für ein Geschenk”

Top return reasons

Geschenk Zweck26%

Defekt Material/Teile23%

Gesamtgröße11%

Preis-Leistungs-Verhältnis10%

beworben Vs Tatsächliches Produkt5%

Qualität insgesamt4%

Kratzfestigkeit3%

Montage/Installation3%

Kompatibilität – insgesamt2%

Haftung/Klebrigkeit2%

Common questions

Is simpsons profitable to sell on Amazon Germany?: The niche generates €161K/yr across 80 tracked products. 4 of 24 products launched in the last 360 days are still selling. 90-day search growth is -20.5%. Flapen's verdict: Worth a look (51/100).
How competitive is the simpsons niche?: 28 brands and 396 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in simpsons?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Druckqualität, Farbe. The return rate is 0.6%.
What does it cost to enter the simpsons niche?: Listings span €4.95–€582.04; the average listing price is €40.33 (sweet spot $15–$100). The average incumbent carries 417 reviews — the moat a new listing must climb.