Is Siku Silo profitable to sell on Amazon Germany?

Flapen scores Siku Silo 44 out of 100 on Amazon Germany, a Fail. Shoppers spend €401K a year across 49 tracked products. Search demand grew -31.4% in the last 90 days.

How competitive is the Siku Silo niche on Amazon Germany?

3 brands and 168 sellers compete in Siku Silo on Amazon Germany. The top 5 Siku Silo products take 28% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Siku Silo?

Siku Silo buyers on Amazon Germany complain most about Haltbarkeit, Qualität insgesamt, and Preis-Leistungs-Verhältnis. An estimated 3.2% of orders come back.

What does it cost to enter the Siku Silo niche?

Siku Silo sells for €45.49 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.19 to €163.70. The average product has 845 reviews, the count a new listing must catch up to.

Siku Silo

Fail

The top 5 brands take 100% of clicks, so Siku Silo is a Fail.

Flapen Score: 44
44 / 100Top 46% of 2,084 Spielzeug niches · +1 vs the category median of 43
Market size: €401K/yr722K searches / yr
90-day growth: -31.4%search demand this quarter
Competition: 28%top-5 click share · 3 brands · 168 sellers

Flapen Score

Siku Silo against its category

The dotted line is the Spielzeug average. Past it, Siku Silo is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Siku Silo market on Amazon at a glance

Shoppers on Amazon Germany searched for Siku Silo 722K times last year and spent an estimated €401K. All 3 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 722K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €401K a year.

Searches, last 12 months: 722K
Growth, 90 days vs prior 90: -31.4%
Conversion, latest week: 1.2%
Market size, estimated: €401Ka year
Top search term: siku control259K searches a year

02 · Price

A sale here is worth €45.49.

Listings sell for €45.49 on average, from €9.19 to €163.70. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €45.49 that is €0 to €5K a year per listing.

Average price: €45.49inside the $15 to $100 sweet spot
Price range: €9.19–€163.70
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 8K–10K
Units per listing a year: 0–100
Revenue per listing a year: €0–€5K
Returns: 3.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

39% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #118 within Fahrzeuge. It carries 845 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings: 39%
Prime listings: 96%
Out of stock, average day: 8.0%
Average rank: #118in Fahrzeuge
Average rating: 4.50 starsAmazon Germany average 4.37 stars
Average reviews: 845per listing
Listings tracked: 49

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 87 months

Products

Top Siku Silo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

3 falling

Sellers

168

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

28%

Top 20: 68%

Open market

Brand 199%
Brand 21%
Brand 30%

Demand

Siku Silo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Dec · busiest ÷ quietest = 4.8× · 8 of 12 months tracked

Search terms

Top Siku Silo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

siku control259K/yr -37.3%0.9% conv.
siku 1 32174K/yr -28.6%1.0% conv.
siku traktor 1 3230K/yr -16.5%1.5% conv.
siku 1:3230K/yr -10.1%1.8% conv.
siku control lkw17K/yr -12.0%0.0% conv.
siku control anhänger24K/yr -38.1%1.1% conv.
siku farmer 1 3222K/yr -31.8%0.8% conv.
siku traktor ferngesteuert13K/yr -16.9%0.9% conv.
siku 1 32 zubehör15K/yr -26.4%1.2% conv.
siku control traktor17K/yr -44.0%1.9% conv.

Reviews and returns

What reviews say buyers love and hate about Siku Silo

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”

13%of negative reviews mention “Haltbarkeit”

3.2%of orders come back

“Teile können sehr schnell abbrechen oder verschleißen (Auswurfturm hält bei uns die Position nicht mehr).”

A buyer, on “Haltbarkeit”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

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FAQ

Common Siku Silo questions

Answered from the same tracked data.

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