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Sherlock Holmes Kostüm

Sherlock Holmes Kostüm shows a thin review moat (174 avg reviews), but soft demand (-84.4% this quarter) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 15% of 2,084 Spielzeug niches · +10 vs the category median of 43

Market size 19Growth 0Conversion 73Competition 69Returns 35Price range 68Avg price 81Brand share 85Review moat 91Quality gap 84
This niche Category average · 2,084 niches

Is Sherlock Holmes Kostüm profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sherlock Holmes Kostüm is a €77K/yr Amazon Germany market (65K searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 53/100.

Sherlock Holmes Kostüm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -84.4% over the last 90 days and 6.8% of searches end in a purchase.

€77K

revenue / yr

Units sold / yr2K
Search volume / yr-84.4%65K
Conversion rate6.8%
Avg price€17.46

Who owns the niche?

The top 5 brands hold 50% of demand, so 50% of the market is open.

50%

open market share

Brands · sellers35 · 84
Top-5 product click share43%
Open market50%
Avg brand age41 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 45 products

Sponsored placement69%
New entrants (1y)11· 0 succeeded
Avg rating4.2★
Avg reviews174

Top Sherlock Holmes Kostüm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€5K€7K€9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

35 rising

Sellers

84

Top-5 brand share

50%

Top 20: 89%

Top-5 click share

43%

Top 20: 80%

Open market

44%

  • Fun Shack11%
  • Dazzroi11%
  • HIULLEN10%
  • GYIOFAI9%
  • Caxndycing8%
  • Xietaea7%

Sherlock Holmes Kostüm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume65KCVR6.8%Products45Brands35Top 5 Brands50%OOS Rate13.8%Rating4.2★Reviews174Avg BSR#1,339
8K6KSpike '26Feb '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Top Sherlock Holmes Kostüm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sherlock holmes kostüm25K/yr
  • detektiv kostüm17K/yr
  • detektiv kostüm kinder15K/yr
  • sherlock holmes mütze4K/yr
  • sherlock holmes kostüm damen5K/yr

What reviews say buyers love and hate about Sherlock Holmes Kostüm

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Qualität insgesamt32%

Super Qualität

beworben Vs Tatsächliches Produkt23%

Produkt wie gewünscht

Preis-Leistungs-Verhältnis18%

Preis-/Leistungsverhältnis ok

Design insgesamt5%

Sehr ansprechend und schön gefertigt

Spaß/Unterhaltungserlebnis5%

Mein Sohn Hat sich über dieses Set gefreut

What buyers complain about

61% of reviews
Qualität insgesamt28%

Qualität leider schlecht

Gesamtgröße19%

Etwas schmal geschnitten

Falten8%

Verknittert und nicht richtig in Form zu bringen

Dicke6%

dünner als ein Hemd, mit heraushängenden Fäden.

Sherlock Holmes Kostüm return rate & reasons

Why buyers send it back, as a share of all return requests.

4.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
64%
2Qualität insgesamt
12%
3Materialqualität
4%
4Farbe
4%
5Nähen/Finish/Polieren
3%

Common Sherlock Holmes Kostüm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sherlock Holmes Kostüm 53/100 on Amazon Germany — Worth a look. The niche generates €77K/yr across 45 tracked products. 0 of 11 products launched in the last 360 days are still selling. Search demand moved -84.4% over the last 90 days.
Sherlock Holmes Kostüm buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, Falten, the themes mined from the niche's reviews. Its return rate is 4.2%.