schwimmtier
Worth a lookShows demand growing +704.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+704.7%90-day search growth — must beat 0% to launch
Price range
Great€4.11–€80.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great€15.14avg listing price — sweet spot $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Market size
Okay€234K€234K/yr · 729K searches
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,043avg incumbent reviews — the moat a new listing must climb
Brand share
Bad94%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, schwimmtier is a €234K/yr Amazon Germany market (729K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 62/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
schwimmtier market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- €227K–€303K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 29%
- Out of stock
- 0.3%
- Avg brand age
- 27 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
223
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
41%
Top 20: 82%
Open market
5%
- Intex66%
- Bestway17%
- JOYIN6%
- JINGTOPS3%
- DeeprBling2%
- Float Joy1%
- Open — no brand owns it (7 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +704.7% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 26.6×
Top schwimmtier search terms
- schwimmtiere für den pool113K/yr
- schwimmtier114K/yr
- luftmatratze kinder68K/yr
- luftmatratze pool kinder41K/yr
- wassertiere aufblasbar43K/yr
- pool tiere32K/yr
- schwimmtiere38K/yr
- pool tiere aufblasbar31K/yr
- floatie23K/yr
- aufblasbare tiere für pool25K/yr
Top schwimmtier products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Intex 57520NP - Aufblasbares Reittier Aquascooter Vinyl Mehrfarbig 117x77 cm
Intex€7.354.4★9,181 rev
Intex Lil Sea Turtle Ride-On - Aufblasbarer Reittier 58001 Blau 335 x 335 cm
Intex€11.634.2★2,635 rev
Intex 58535NP - Aufblasbares Reittier Delfin Vinyl Mehrfarbig 175x66 cm
Intex€7.354.4★1,796 rev
Intex 57558NP Reittier Flamingo Spielzeug 1.78m x 1.35m (70x53)
Intex€14.734.5★8,936 rev
Intex Giant Gator Ride-On - Aufblasbarer Reittier - 203 x 114 cm
Intex€13.174.6★8,778 rev
Newest
by launch date
Luftmatratze Pool Seestern 150cm Hängematte Pool Spielzeug Erwachsene Luftmatratze Wasser Schwimmliege Wasserhängematte Schwimmtiere für Den Ozean Pool Tiere Schwimminsel
JINGTOPS€15.0430 rev
Intex Ride-On Aufblasbarer Schwimmring 178 x 94 cm realistisches Design breite Basis für mehr Stabilität Haltegriffe 3 Luftkammern Robustes Vinyl bis 40 kg ab 3 Jahren (57584)
Intex€9.11154 rev
DeeprBling Aufblasbar Flamingo Schwimmring mit Lichtern Schwimmreifen Flamingos Großer Pool Flamingo-Schwimmringe für Erwachsene Wasser Pool Flamingo Luftmatratze
DeeprBling€24.22316 rev
Bestway Schwimmtier Splashing Salamander 191 x 119 cm
Bestway€12.0954 rev
Bestway Schwimmtier Dandy Dodo 141 x 113 cm
Bestway€11.0331 rev
Trending
90-day click momentumLuftmatratze Pool Seestern 150cm Hängematte Pool Spielzeug Erwachsene Luftmatratze Wasser Schwimmliege Wasserhängematte Schwimmtiere für Den Ozean Pool Tiere Schwimminsel
JINGTOPS€15.043.7★
JOYIN 2 Pack Aufblasbare Einhorn und Flamingo Luftmatratze mit Glitzer Pool Float Schwimmtier Luftmatratze Strand Schwimmbad Spielzeug Sommer-Party Dekoration für Kinder (102 x 99 cm)
JOYIN€16.334.4★
Float Joy Ente Aufblasbare Groß Luftmatratze Pool Erwachsene Pool Spielzeug Schwimmtier für den Pool
Float Joy€31.813.6★
Bestway Luftbett Blue Horizon Single XL/Lo 185 x 76 x 22 cm
Bestway€7.844.3★
Bestway Schwimmtier Dandy Dodo 141 x 113 cm
Bestway€11.034.4★
What buyers say about schwimmtier
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“preisleistung ok”
“Super bequem”
“schön,witzig und relaxed”
“Passt”
“robust”
“Super für den Pool”
“Super bequem, schnell aufgeblasen”
“Ein besonderes Highlight ist die integrierte LED-Beleuchtung mit Farbwechsel”
“Das Design ist einfach gelungen”
What buyers complain about
“Haltbarkeit schlecht”
“Bad Quality”
“kleiner als erwartet”
“Die Luft ging immer wieder runter”
“Undicht”
“immerhin kostet der Flamingo 34€, das ist ja kein Schnäppchen.”
“Nicht ganz wie auf den Fotos”
“Leider ohne Erfolg”
“Das Material wirkt außerdem eher dünn”
“Konnte nicht genutzt werden, war an der Naht schon kaputt”
Top return reasons
Common questions
- Is schwimmtier profitable to sell on Amazon Germany?
- The niche generates €234K/yr across 41 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is +704.7%. Flapen's verdict: Worth a look (62/100).
- How competitive is the schwimmtier niche?
- 13 brands and 223 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in schwimmtier?
- Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Gesamtgröße. The return rate is 1.8%.
- When does demand for schwimmtier peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 26.6× the quietest.
- What does it cost to enter the schwimmtier niche?
- Listings span €4.11–€80.54; the average listing price is €15.14 (sweet spot $15–$100). The average incumbent carries 4,043 reviews — the moat a new listing must climb.