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Schule Der Magischen Tiere Kuscheltier

Fail

Demand is soft, at -50.3% this quarter, so Schule Der Magischen Tiere Kuscheltier is a Fail.

Flapen Score
42
42 / 100
Ranks 1,131 of 2,084 Spielzeug niches · −1 vs the category median of 43
Market size
€463K/yr2.4M searches / yr
90-day growth
-50.3%search demand this quarter
Competition
39%top-5 click share · 7 brands · 138 sellers

Flapen Score

Schule Der Magischen Tiere Kuscheltier against its category

The dotted line is the Spielzeug average. Past it, Schule Der Magischen Tiere Kuscheltier is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schule Der Magischen Tiere Kuscheltier market on Amazon at a glance

Shoppers on Amazon Germany searched for Schule Der Magischen Tiere Kuscheltier 2.4M times last year and spent an estimated €463K. The top 5 brands take 98% of clicks. Demand peaks in May–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -50.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €463K a year.

Searches, last 12 months
2.4M
Growth, 90 days vs prior 90
-50.3%
Conversion, latest week
2.4%
Market size, estimated
€463Ka year
Peak month
December8.8× the quietest month
Top search term
schule der magischen tiere1.8M searches a year

02 · Price

A sale here is worth €7.93.

Listings sell for €7.93 on average, from €4.08 to €19.76. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At €7.93 that is €10K to €12K a year per listing.

Average price
€7.93under the $15 to $100 sweet spot
Price range
€4.08–€19.76
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
40K–50K
Units per listing a year
1,250–1,500
Revenue per listing a year
€10K–€12K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

34% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #236 within Brettspiele. It carries 398 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
34%
Prime listings
83%
Out of stock, average day
2.6%
Average rank
#236in Brettspiele
Average rating
4.66 starsAmazon Germany average 4.37 stars
Average reviews
398per listing
Listings tracked
29

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
35 months

Products

Top Schule Der Magischen Tiere Kuscheltier products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

7 falling

Sellers

138

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

39%

Top 20: 91%

Open market

1%

  • Brand 151%
  • Brand 240%
  • Brand 34%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Schule Der Magischen Tiere Kuscheltier search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Nov, Dec · busiest ÷ quietest = 8.8×

Search terms

Top Schule Der Magischen Tiere Kuscheltier search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schule der magischen tiere1.8M/yr
  • magische tiere163K/yr
  • schule der magischen40K/yr
  • schleich schule der magischen tiere77K/yr
  • schule der magischen tiere schleich48K/yr
  • schule der magischen tiere spiel48K/yr
  • die schule der magischen tiere spiel24K/yr
  • schleich fuchs16K/yr
  • schleich eule21K/yr
  • schule der magischen tier17K/yr

Reviews and returns

What reviews say buyers love and hate about Schule Der Magischen Tiere Kuscheltier

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
30%of negative reviews mention “Spaß/Unterhaltungserlebnis”
0.5%of orders come back
“Macht keinen Spaß”
A buyer, on “Spaß/Unterhaltungserlebnis”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Schule Der Magischen Tiere Kuscheltier questions

Answered from the same tracked data.