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Schmetterling Kostüm Kinder

soft demand (-92.3% this quarter) — Schmetterling Kostüm Kinder doesn't clear our bar today.

Flapen Score

48
Skip it

Top 29% of 2,084 Spielzeug niches · +5 vs the category median of 43

Market size 22Growth 0Conversion 28Competition 81Returns 38Price range 47Avg price 43Brand share 89Review moat 93Quality gap 79
This niche Category average · 2,084 niches

Is Schmetterling Kostüm Kinder profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Schmetterling Kostüm Kinder is a €87K/yr Amazon Germany market (341K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 48/100.

Schmetterling Kostüm Kinder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -92.3% over the last 90 days and 2.3% of searches end in a purchase.

€87K

revenue / yr

Units sold / yr10K
Search volume / yr-92.3%341K
Conversion rate2.3%
Avg price€11.20

Who owns the niche?

The top 5 brands hold 46% of demand, so 54% of the market is open.

54%

open market share

Brands · sellers33 · 38
Top-5 product click share34%
Open market54%
Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 49 products

Sponsored placement88%
New entrants (1y)14· 0 succeeded
Avg rating4.2★
Avg reviews141

Top Schmetterling Kostüm Kinder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

€0€3K€5K€8K€10K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

33 rising

Sellers

38

Top-5 brand share

46%

Top 20: 90%

Top-5 click share

34%

Top 20: 73%

Open market

49%

  • ruggito11%
  • FANTESI10%
  • Kaisibum10%
  • Sunlisky7%
  • AYBUY7%
  • Aomig6%

Schmetterling Kostüm Kinder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume341KCVR2.3%Products49Brands33Top 5 Brands46%OOS Rate26.8%Rating4.2★Reviews141Avg BSR#678
50K30KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 30.4×

Top Schmetterling Kostüm Kinder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • schmetterlingsflügel kinder51K/yr
  • schmetterling kostüm kinder191K/yr
  • schmetterling flügel kinder10K/yr
  • schmetterlingskostüm mädchen22K/yr
  • kostüm schmetterling kinder38K/yr
  • schmetterling kostüm mädchen13K/yr
  • kinder kostüm schmetterling4K/yr
  • kostüm mädchen schmetterling4K/yr
  • kostüm kinder schmetterling7K/yr

What reviews say buyers love and hate about Schmetterling Kostüm Kinder

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Farbe21%

Farben wie auf den Bildern

beworben Vs Tatsächliches Produkt14%

Wie auf dem Bild

Preis-Leistungs-Verhältnis12%

Für den Preis ok

Qualität insgesamt11%

Gute Qualität, Farben wie auf Foto

Gesamtgröße9%

perfekte Größe

What buyers complain about

86% of reviews
Qualität insgesamt23%

Der Preis ist für die Qualität zu hoch

Montage/Installation15%

Kompliziert zum aufbauen

Haltbarkeit15%

billig und nicht haltbar

Gesamtgröße8%

Flügel sind etwas groß

Dicke6%

- Das Material ist **extrem dünn

Schmetterling Kostüm Kinder return rate & reasons

Why buyers send it back, as a share of all return requests.

3.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
68%
2Qualität insgesamt
8%
3Farbe
4%
4Materialqualität
4%
5Defekt Material/Teile
3%

Common Schmetterling Kostüm Kinder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Schmetterling Kostüm Kinder 48/100 on Amazon Germany — Skip it. The niche generates €87K/yr across 49 tracked products. 0 of 14 products launched in the last 360 days are still selling. Search demand moved -92.3% over the last 90 days.
Search demand for Schmetterling Kostüm Kinder on Amazon Germany peaks in Jan–Feb, where the busiest month runs 30.4× the quietest.