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Schlange Kuscheltier

Maybe

The top 5 brands take only 50% of clicks. But shoppers spend an estimated $20K a year here, so Schlange Kuscheltier is a Maybe.

Flapen Score
50
50 / 100
Top 22% of 2,084 Spielzeug niches · +7 vs the category median of 43
Market size
€20K/yr111K searches / yr
90-day growth
-26.6%search demand this quarter
Competition
41%top-5 click share · 22 brands · 64 sellers

Flapen Score

Schlange Kuscheltier against its category

The dotted line is the Spielzeug average. Past it, Schlange Kuscheltier is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schlange Kuscheltier market on Amazon at a glance

Shoppers on Amazon Germany searched for Schlange Kuscheltier 111K times last year and spent an estimated €20K. The top 5 brands take 50% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €20K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
-26.6%
Conversion, latest week
1.3%
Market size, estimated
€20Ka year
Peak month
December2.1× the quietest month
Top search term
schlange kuscheltier43K searches a year

02 · Price

A sale here is worth €13.82.

Listings sell for €13.82 on average, from €5.25 to €38.61. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €13.82 that is €0 to €1K a year per listing.

Average price
€13.82under the $15 to $100 sweet spot
Price range
€5.25–€38.61
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
2.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #2,853 within Plüsch-Spielzeug. It carries 348 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#2,853in Plüsch-Spielzeug
Average rating
4.18 starsAmazon Germany average 4.37 stars
Average reviews
348per listing
Listings tracked
37

04 · Newcomers

0 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Schlange Kuscheltier products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

64

Top-5 brand share

50%

Top 20: 99%

Top-5 click share

41%

Top 20: 86%

Open market

43%

  • Brand 116%
  • Brand 29%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Schlange Kuscheltier search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Schlange Kuscheltier search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schlange kuscheltier43K/yr
  • kuscheltier schlange26K/yr
  • stofftier schlange7K/yr
  • plüsch schlange8K/yr
  • schlangen kuscheltier5K/yr
  • schlange plüschtier6K/yr
  • kuschelschlange6K/yr
  • stoffschlange5K/yr
  • schlange stofftier4K/yr

Reviews and returns

What reviews say buyers love and hate about Schlange Kuscheltier

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Weiches Gefühl”
37%of negative reviews mention “Gesamtgröße”
2.3%of orders come back
“Sehr klein und dunn”
A buyer, on “Gesamtgröße”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Schlange Kuscheltier questions

Answered from the same tracked data.