Schiebetier
FailDemand is soft, at -28.4% this quarter, so Schiebetier is a Fail.
- Flapen Score
- 45 / 100Top 42% of 2,084 Spielzeug niches · +2 vs the category median of 4345
- Market size
- €57K/yr141K searches / yr
- 90-day growth
- -28.4%search demand this quarter
- Competition
- 46%top-5 click share · 12 brands · 126 sellers
Flapen Score
Schiebetier against its category
The dotted line is the Spielzeug average. Past it, Schiebetier is stronger. Inside it, weaker.
Market
The Schiebetier market on Amazon at a glance
Shoppers on Amazon Germany searched for Schiebetier 141K times last year and spent an estimated €57K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €57K a year.
- Searches, last 12 months
- 141K
- Growth, 90 days vs prior 90
- -28.4%
- Conversion, latest week
- 2.0%
- Market size, estimated
- €57Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- schiebetier37K searches a year
02 · Price
A sale here is worth €20.20.
Listings sell for €20.20 on average, from €8.09 to €124.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €20.20 that is €0 to €2K a year per listing.
- Average price
- €20.20inside the $15 to $100 sweet spot
- Price range
- €8.09–€124.54
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 1.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #349 within Baby- & Kleinkindspielzeug. It carries 905 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 63%
- Out of stock, average day
- 6.4%
- Average rank
- #349in Baby- & Kleinkindspielzeug
- Average rating
- 4.42 starsAmazon Germany average 4.37 stars
- Average reviews
- 905per listing
- Listings tracked
- 27
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Schiebetier products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
small Foot Schiebetier Pinguin Lauflernspielzeug aus FSC 100%-zertifiziertem Holz Schiebespielzeug mit watschelnden Füßen für Kinder ab 18 Monaten 12494
- Price
- €11.40
- Rating
- 4.2/5
- Reviews
- 663
- Age
- 2y ago

Hape Schiebetier Schmetterling Nachziehtier aus Holz Lauflernspielzeug für Kleinkinder farbenfrohes Motorikspielzeug zum Schieben fördert Bewegung & Koordination ab 12 Monaten
- Price
- €17.65
- Rating
- 4.6/5
- Reviews
- 685
- Age
- 14y ago

small Foot Schiebetier Ente mit beweglichem Kopf aus Holz hilft beim Laufenlernen Schiebespielzeug für Kinder ab 18 Monaten 12493 Braun
- Price
- €15.19
- Rating
- 4.2/5
- Reviews
- 663
- Age
- 2y ago

small foot Papagei Lori aus Holz hilft beim Laufenlernen und watschelt ab 18 Monaten 10475 Schiebetier
- Price
- €12.64
- Rating
- 4.2/5
- Reviews
- 663
- Age
- 9y ago

Hape Tanzende Schmetterlinge Holz-Schiebespielzeug und Lauflernhilfe flatternde Schmetterlinge beim Schieben und Ziehen ab 12 Monaten
- Price
- €15.65
- Rating
- 4.6/5
- Reviews
- 1,315
- Age
- 13y ago
Trending
estimated 90-day click momentum
Cardirun Laufband für Zuhause Klappbar 6 in 1 Walking Pad mit Steigung 3.0PS Klappbares Laufband für Zuhause & Büro mit LED-Anzeige Treadmill for Home Laufbänder Bis 150kg Keine Installation
- Price
- €124.54
- Rating
- 4.4/5
- Reviews
- 99
- Age
- 8mo ago

WoodenFun Holz Schiebespielwagen Schiebetier Spielzeug Lauflernhilfe Tierspielwagen Schiebespielzeug für Kinder ab 1 Jahr (Ente)
- Price
- €13.59
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 9mo ago

WoodenFun Holz Schiebespielwagen Schiebetier Spielzeug Lauflernhilfe Tierspielwagen Schiebespielzeug für Kinder ab 1 Jahr (Pinguine)
- Price
- €12.83
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 9mo ago

goki 54882 Schiebetier Punk-Ente aus Holz Länge ca. 55 cm mit Gummiflossen & Woll-Irokesen Lauflernspielzeug ab 18 Monaten
- Price
- €17.94
- Rating
- 4.8/5
- Reviews
- 51
- Age
- 5y ago

Hape Nachziehhund Pepe Holz Nachziehspielzeug Lauflern-Begleiter zur Förderung von Motorik und Selbstvertrauen ab 12 Monaten
- Price
- €14.91
- Rating
- 4.7/5
- Reviews
- 12,350
- Age
- 13y ago
Newest
by launch date
Cardirun Laufband für Zuhause Klappbar 6 in 1 Walking Pad mit Steigung 3.0PS Klappbares Laufband für Zuhause & Büro mit LED-Anzeige Treadmill for Home Laufbänder Bis 150kg Keine Installation
- Price
- €124.54
- Rating
- 4.4/5
- Reviews
- 99
- Age
- 8mo ago

WoodenFun Holz Schiebespielwagen Schiebetier Spielzeug Lauflernhilfe Tierspielwagen Schiebespielzeug für Kinder ab 1 Jahr (Ente)
- Price
- €13.59
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 9mo ago

WoodenFun Holz Schiebespielwagen Schiebetier Spielzeug Lauflernhilfe Tierspielwagen Schiebespielzeug für Kinder ab 1 Jahr (Pinguine)
- Price
- €12.83
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 9mo ago

Schiebespielzeug Ente Ziehtierspielzeug Laufspielzeug zum Schieben Schiebetier Ente mit beweglichem Kopf aus Holz Schiebespielzeug aus Holz für Kinder ab 1 Jahr Babys Mädchen und Jungen
- Price
- €10.91
- Rating
- 4.1/5
- Reviews
- 47
- Age
- 1y ago

Little Dutch 7343 FSC Holz Schiebetier Schmetterling - Fairy Garden rosa
- Price
- €19.43
- Rating
- 5.0/5
- Reviews
- 16
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
126
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 93%
Open market
13%
- Small Foot31%
- Hape21%
- goki12%
- Bieco10%
- WOODENFUN7%
- YILANJIN4%
- Open — no brand owns it (6 brands, 13%)
Demand
Schiebetier search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Schiebetier search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- schiebetier37K/yr
- schiebetiere ab 1 jahr34K/yr
- schiebespielzeug17K/yr
- schiebespielzeug ab 1 jahr13K/yr
- laufente11K/yr
- schiebetier holz8K/yr
- laufente holz5K/yr
- goki schiebetier5K/yr
- watschelente aus holz6K/yr
- schiebeente4K/yr
Reviews and returns
What reviews say buyers love and hate about Schiebetier
We read the reviews and the return reasons for every product selling here.
“kaputt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schiebetier questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








