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rummikub

Skip it

Soft demand (-23.1% this quarter) — this niche doesn't clear our bar today.

Market size 80Growth 13Conversion 58Competition 21Returns 90Price range 71Avg price 93Brand share 17Review moat 42Quality gap 23

Avg price

Great€22.02

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Market size

Great€1.1M

€1.1M/yr · 1.0M searches

Price range

Good€5.32–€38.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,332.93

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad75%

top-5 click share — a locked-up shelf

Brand share

Bad93%

top-5 brand share — brand-locked demand

Growth

Bad-23.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, rummikub is a €1.1M/yr Amazon Germany market (1.0M searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

rummikub market data

Units sold / yr
40K–50K
avg 3,000–4,000/product
Revenue / yr
€881K–€1.1M
units × avg price
Conversion rate
5.0%
Avg BSR
#61
Page quality
0%
Prime
100%
Sponsored
47%
Out of stock
0.0%
Avg brand age
45 months
Avg seller age
192 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

119

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

4%

  • Jumbo46%
  • Schmidt21%
  • Goliath19%
  • SOOPOTAY5%
  • WOODTASTIC3%
  • noris3%
  • Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -23.1% search growth over the last 90 days.
45K35KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.0×

Top rummikub search terms

  • rummikub431K/yr
  • rummikub spiel original156K/yr
  • rummy cup133K/yr
  • rummy93K/yr
  • rommycup43K/yr
  • rummy cup original44K/yr
  • rummy spiel29K/yr
  • rummikub spiel34K/yr
  • rummy cup spiel6K/yr
  • rome cup spiel8K/yr
All search terms

Top rummikub products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€114K20%€229K30%€343K40%€457K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about rummikub

What buyers praise and complain about, mined from review topics.

What buyers love

Spaß/Unterhaltungserlebnis46%

“GG good game”

Qualität insgesamt19%

“Super Quality”

Gesamtgröße6%

“Passt”

Portabilität6%

“Reisespiel”

beworben Vs Tatsächliches Produkt3%

“Alles bestens so wie beschrieben”

Preis-Leistungs-Verhältnis3%

“fairer Preis”

Benutzerfreundlichkeit2%

“Praktisch”

Quizspiele2%

“Ein tolles Spiel das süchtig macht”

Geschenk Zweck2%

“Super Geschenkidee”

Design insgesamt1%

“Tolle Verarbeitung und sehr schönes Spiel”

What buyers complain about

Farbe18%

“Das Gelb könnte noch etwas kräftiger sein”

Gesamtgröße16%

“Spielsteine sind halb so groß wie normal”

Qualität insgesamt11%

“Die Qualität wäre aber in Ordnung gewesen”

Produktzustand5%

“Nicht neu”

Defekt Material/Teile5%

“Stein defekt”

Portabilität4%

“Kein großer Karton kann gut auf Reisen mitgenommen werden”

Gleichgewicht/Stabilität3%

“könnten stabiler sein”

Anleitung/Benutzerhandbuch/Fehlerbehebung3%

“Ganz begariv finde ich, dass die Spuelanleitung nur in englisch ist, keine deutsche Anleitung enthalten”

Spaß/Unterhaltungserlebnis3%

“Für uns hat es den Spielspaß negativ beeinflusst”

Haltbarkeit3%

“werden vermutlich nicht lange halten.”

Top return reasons

Gesamtgröße51%
Defekt Material/Teile8%
Produktzustand7%
Geschenk Zweck7%
beworben Vs Tatsächliches Produkt4%
Qualität insgesamt4%
Gewicht schwer3%
Materialqualität3%
Farbe2%
Funktionalität insgesamt2%

Common questions

Is rummikub profitable to sell on Amazon Germany?
The niche generates €1.1M/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.1%. Flapen's verdict: Skip it (46/100).
How competitive is the rummikub niche?
8 brands and 119 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in rummikub?
Top complaints mined from reviews: Farbe, Gesamtgröße, Qualität insgesamt. The return rate is 1.3%.
When does demand for rummikub peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 3.0× the quietest.
What does it cost to enter the rummikub niche?
Listings span €5.32–€38.28; the average listing price is €22.02 (sweet spot $15–$100). The average incumbent carries 2,333 reviews — the moat a new listing must climb.