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Roblox Spielzeug

Fail

Shoppers spend an estimated $30K a year here, so Roblox Spielzeug is a Fail.

Flapen Score
49
49 / 100
Top 26% of 2,084 Spielzeug niches · +6 vs the category median of 43
Market size
€30K/yr235K searches / yr
90-day growth
-30.6%search demand this quarter
Competition
34%top-5 click share · 33 brands · 96 sellers

Flapen Score

Roblox Spielzeug against its category

The dotted line is the Spielzeug average. Past it, Roblox Spielzeug is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roblox Spielzeug market on Amazon at a glance

Shoppers on Amazon Germany searched for Roblox Spielzeug 235K times last year and spent an estimated €30K. The top 5 brands take 50% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 235K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.

Searches, last 12 months
235K
Growth, 90 days vs prior 90
-30.6%
Conversion, latest week
1.0%
Market size, estimated
€30Ka year
Top search term
roblox spielzeug108K searches a year

02 · Price

A sale here is worth €12.34.

Listings sell for €12.34 on average, from €5.89 to €26.28. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €12.34 that is €0 to €1K a year per listing.

Average price
€12.34under the $15 to $100 sweet spot
Price range
€5.89–€26.28
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #882 within Plüsch-Spielzeug. It carries 240 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
96%
Out of stock, average day
18.8%
Average rank
#882in Plüsch-Spielzeug
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
240per listing
Listings tracked
51

04 · Newcomers

2 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
2Amazon's first-year sales bar
Average brand age
24 months

Products

Top Roblox Spielzeug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

96

Top-5 brand share

50%

Top 20: 92%

Top-5 click share

34%

Top 20: 77%

Open market

45%

  • Brand 114%
  • Brand 214%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Roblox Spielzeug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 4.5× · 8 of 12 months tracked

Search terms

Top Roblox Spielzeug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roblox spielzeug108K/yr
  • roblox figuren54K/yr
  • roblox geschenke19K/yr
  • roblox spiel12K/yr
  • roblox toys8K/yr
  • roblox merch12K/yr
  • roblox figur6K/yr
  • roblox geschenke für jungs7K/yr
  • roblox figuren set7K/yr
  • roblox spiele3K/yr

Reviews and returns

What reviews say buyers love and hate about Roblox Spielzeug

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Qualität insgesamt”
30%of negative reviews mention “Qualität insgesamt”
1.1%of orders come back
“Schlechte Qualität in Relation zum Preis”
A buyer, on “Qualität insgesamt”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Roblox Spielzeug questions

Answered from the same tracked data.