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roblox spielzeug

Skip it

A small market ($30K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 10Conversion 13Competition 81Returns 94Price range 55Avg price 53Brand share 85Review moat 88Quality gap 55

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great239.96

avg incumbent reviews — the moat a new listing must climb

Brand share

Great50%

top-5 brand share — no brand owns this niche

Competition

Great34%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€5.89–€26.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€12.34

avg listing price — sweet spot $15–$100

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-30.6%

90-day search growth — must beat 0% to launch

Market size

Bad€30K

€30K/yr · 235K searches

According to Flapen's Amazon Germany niche tracking, roblox spielzeug is a €30K/yr Amazon Germany market (235K searches/yr). The top 5 brands hold 50% of demand. Verdict: Skip it — 49/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

roblox spielzeug market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
€37K–€49K
units × avg price
Conversion rate
1.0%
Avg BSR
#882
Page quality
0%
Prime
96%
Sponsored
76%
Out of stock
18.8%
Avg brand age
24 months
Avg seller age
181 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

33 falling

Sellers

96

Top-5 brand share

50%

Top 20: 92%

Top-5 click share

34%

Top 20: 77%

Open market

45%

  • yumcute14%
  • PYTRARTY14%
  • PhatMojo10%
  • WlsqDE7%
  • Ubephant6%
  • Roblox5%

Demand

Weekly Amazon search volume, last 32 weeks — -30.6% search growth over the last 90 days.
13K8KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26

Top roblox spielzeug search terms

  • roblox spielzeug108K/yr
  • roblox figuren54K/yr
  • roblox geschenke19K/yr
  • roblox spiel12K/yr
  • roblox toys8K/yr
  • roblox merch12K/yr
  • roblox figur6K/yr
  • roblox geschenke für jungs7K/yr
  • roblox figuren set7K/yr
  • roblox spiele3K/yr
All search terms

Top roblox spielzeug products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€9076%€2K9%€3K12%€4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about roblox spielzeug

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt17%

“Super Qualität”

Geschenk Zweck17%

“Lustiges cooles Geschenk für teenies”

beworben Vs Tatsächliches Produkt12%

“Zweck erfüllt”

Preis-Leistungs-Verhältnis8%

“Preis super”

Helligkeit/Glanz/Glühen6%

“Gute Lampe, kind hat spaß mit ihr”

Gesamtgröße4%

“Die Größe passt”

Stärke4%

“Waren sehr stabil,die Figuren”

Sammlungsobjekte4%

“Sammlerware”

Weiches Gefühl4%

“Ansonsten ist es schön weich”

Druckqualität3%

“Druck ist auch sehr klar und sauber”

What buyers complain about

Qualität insgesamt30%

“Schlechte Qualität in Relation zum Preis”

Geruch10%

“Stinkt extrem”

Gesamtgröße6%

“Gut, Größe ist nicht so groß”

Reißverschlussqualität6%

“Toller Rucksack mit schlechtem Reissverschluss”

Defekt Material/Teile4%

“Abgebrochene Teile”

beworben Vs Tatsächliches Produkt4%

“Gibt bessere. An sich wie auf dem Bild. Das die Unterseite weiß ist sieht man ja. Erwähnt wird das nicht.”

Dicke4%

“Dünnes,”

Materialqualität3%

“Billiges Material”

Geräuschpegel3%

“Würfel macht beim Drücken Geräusche”

Gleichgewicht/Stabilität2%

“Die Klappe unten ist etwas wackelig”

Top return reasons

Gesamtgröße21%
Qualität insgesamt19%
Funktionalität insgesamt8%
Materialqualität7%
Defekt Material/Teile7%
Reißverschlussqualität6%
Farbe4%
Kratzfestigkeit4%
Dünn3%
beworben Vs Tatsächliches Produkt3%

Common questions

Is roblox spielzeug profitable to sell on Amazon Germany?
The niche generates €30K/yr across 51 tracked products. 2 of 24 products launched in the last 360 days are still selling. 90-day search growth is -30.6%. Flapen's verdict: Skip it (49/100).
How competitive is the roblox spielzeug niche?
33 brands and 96 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in roblox spielzeug?
Top complaints mined from reviews: Qualität insgesamt, Geruch, Gesamtgröße. The return rate is 1.1%.
What does it cost to enter the roblox spielzeug niche?
Listings span €5.89–€26.28; the average listing price is €12.34 (sweet spot $15–$100). The average incumbent carries 240 reviews — the moat a new listing must climb.