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Regenmacher

Fail

Demand is soft, at -23.8% this quarter, so Regenmacher is a Fail.

Flapen Score
47
47 / 100
Top 34% of 2,084 Spielzeug niches · +4 vs the category median of 43
Market size
€116K/yr377K searches / yr
90-day growth
-23.8%search demand this quarter
Competition
30%top-5 click share · 21 brands · 170 sellers

Flapen Score

Regenmacher against its category

The dotted line is the Spielzeug average. Past it, Regenmacher is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Regenmacher market on Amazon at a glance

Shoppers on Amazon Germany searched for Regenmacher 377K times last year and spent an estimated €116K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 377K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €116K a year.

Searches, last 12 months
377K
Growth, 90 days vs prior 90
-23.8%
Conversion, latest week
1.5%
Market size, estimated
€116Ka year
Peak month
November2.4× the quietest month
Top search term
hape97K searches a year

02 · Price

A sale here is worth €20.57.

Listings sell for €20.57 on average, from €4.07 to €176.42. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €20.57 that is €2K to €5K a year per listing.

Average price
€20.57inside the $15 to $100 sweet spot
Price range
€4.07–€176.42
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€2K–€5K
Returns
1.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #107 within Baby- & Kleinkindspielzeug. It carries 2,087 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
90%
Out of stock, average day
1.5%
Average rank
#107in Baby- & Kleinkindspielzeug
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
2,087per listing
Listings tracked
61

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Regenmacher products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

21 rising

Sellers

170

Top-5 brand share

74%

Top 20: 99%

Top-5 click share

30%

Top 20: 66%

Open market

22%

  • Brand 135%
  • Brand 222%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Regenmacher search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Regenmacher search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hape97K/yr
  • jollein84K/yr
  • regenmacher baby50K/yr
  • regenmacher47K/yr
  • hape spielzeug41K/yr
  • regenmacher instrument9K/yr
  • jollein spielzeug7K/yr
  • hape spielzeug ab 1 jahr9K/yr
  • rainmaker11K/yr
  • regenrassel baby8K/yr

Reviews and returns

What reviews say buyers love and hate about Regenmacher

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Spaß/Unterhaltungserlebnis”
13%of negative reviews mention “Qualität insgesamt”
1.9%of orders come back
“Schlechtee qualität und sieht sehr gebastelt aus”
A buyer, on “Qualität insgesamt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Regenmacher questions

Answered from the same tracked data.