Is Rabbat profitable to sell on Amazon Germany?

Flapen scores Rabbat 32 out of 100 on Amazon Germany, a Fail. Shoppers spend €173K a year across 9 tracked products. Search demand grew -56.5% in the last 90 days.

How competitive is the Rabbat niche on Amazon Germany?

4 brands and 107 sellers compete in Rabbat on Amazon Germany. The top 5 Rabbat products take 84% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Rabbat?

Rabbat buyers on Amazon Germany complain most about Produktzustand, Spaß/Unterhaltungserlebnis, and Haftung/Klebrigkeit. An estimated 1.0% of orders come back.

When does demand for Rabbat peak?

Search demand for Rabbat on Amazon Germany peaks in Jan–Feb–Dec, and the busiest month runs 43.4× the quietest.

What does it cost to enter the Rabbat niche?

Rabbat sells for €10.70 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.08 to €19.76. The average product has 669 reviews, the count a new listing must catch up to.

Rabbat

Fail

Demand is soft, at -56.5% this quarter, so Rabbat is a Fail.

Flapen Score: 32
32 / 100Ranks 1,833 of 2,084 Spielzeug niches · −11 vs the category median of 43
Market size: €173K/yr290K searches / yr
90-day growth: -56.5%search demand this quarter
Competition: 84%top-5 click share · 4 brands · 107 sellers

Flapen Score

Rabbat against its category

The dotted line is the Spielzeug average. Past it, Rabbat is stronger. Inside it, weaker.

32Fail

This niche Category average

See the method

Market

The Rabbat market on Amazon at a glance

Shoppers on Amazon Germany searched for Rabbat 290K times last year and spent an estimated €173K. All 4 brands take every click. Demand peaks in Jan–Feb–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -56.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €173K a year.

Searches, last 12 months: 290K
Growth, 90 days vs prior 90: -56.5%
Conversion, latest week: 5.6%
Market size, estimated: €173Ka year
Peak month: December43.4× the quietest month
Top search term: schule der magischen tiere spiel48K searches a year

02 · Price

A sale here is worth €10.70.

Listings sell for €10.70 on average, from €4.08 to €19.76. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,500 to 2,000 of them. At €10.70 that is €16K to €21K a year per listing.

Average price: €10.70under the $15 to $100 sweet spot
Price range: €4.08–€19.76
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 13K–15K
Units per listing a year: 1,500–2,000
Revenue per listing a year: €16K–€21K
Returns: 1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

22% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #329 within Brettspiele. It carries 669 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings: 22%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #329in Brettspiele
Average rating: 4.62 starsAmazon Germany average 4.37 stars
Average reviews: 669per listing
Listings tracked: 9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 43 months

Products

Top Rabbat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

107

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

Brand 153%
Brand 241%
Brand 33%
Brand 42%

Demand

Rabbat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 43.4×

Search terms

Top Rabbat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

schule der magischen tiere spiel48K/yr -49.0%3.7% conv.
die schule der magischen tiere spiel24K/yr -43.7%3.2% conv.
topp die torte spiel50K/yr -53.1%7.8% conv.
top die torte spiel28K/yr -53.8%10.1% conv.
spiel schule der magischen tiere12K/yr -36.8%4.2% conv.
topp die torte21K/yr -46.6%7.9% conv.
kinderspiel des jahres 202536K/yr -69.8%1.0% conv.
spiel des jahres 2025 kinder43K/yr -89.7%0.4% conv.
top die torte7K/yr -41.2%7.2% conv.
spiel die schule der magischen tiere4K/yr -37.5%5.7% conv.

Reviews and returns

What reviews say buyers love and hate about Rabbat

We read the reviews and the return reasons for every product selling here.

69%of positive reviews mention “Spaß/Unterhaltungserlebnis”

39%of negative reviews mention “Produktzustand”

1.0%of orders come back

“Benutztes Produkt erhalten”

A buyer, on “Produktzustand”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Rabbat questions

Answered from the same tracked data.

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