Is Puzzle Herbst profitable to sell on Amazon Germany?

Flapen scores Puzzle Herbst 39 out of 100 on Amazon Germany, a Fail. Shoppers spend €28K a year across 77 tracked products. 7 of the 28 products launched in the last year cleared the first-year sales bar. Search demand grew -44.6% in the last 90 days.

How competitive is the Puzzle Herbst niche on Amazon Germany?

9 brands and 154 sellers compete in Puzzle Herbst on Amazon Germany. The top 5 Puzzle Herbst products take 26% of clicks, and the top 5 brands take 97%.

What do buyers complain about in Puzzle Herbst?

Puzzle Herbst buyers on Amazon Germany complain most about Qualität insgesamt, Defekt Material/Teile, and Farbe. An estimated 0.9% of orders come back.

What does it cost to enter the Puzzle Herbst niche?

Puzzle Herbst sells for €13.07 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €7.71 to €25.14. The average product has 282 reviews, the count a new listing must catch up to.

Puzzle Herbst

Fail

Demand is soft, at -44.6% this quarter, so Puzzle Herbst is a Fail.

Flapen Score: 39
39 / 100Ranks 1,368 of 2,084 Spielzeug niches · −4 vs the category median of 43
Market size: €28K/yr239K searches / yr
90-day growth: -44.6%search demand this quarter
Competition: 26%top-5 click share · 9 brands · 154 sellers

Flapen Score

Puzzle Herbst against its category

The dotted line is the Spielzeug average. Past it, Puzzle Herbst is stronger. Inside it, weaker.

39Fail

This niche Category average

See the method

Market

The Puzzle Herbst market on Amazon at a glance

Shoppers on Amazon Germany searched for Puzzle Herbst 239K times last year and spent an estimated €28K. The top 5 brands take 97% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -44.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €28K a year.

Searches, last 12 months: 239K
Growth, 90 days vs prior 90: -44.6%
Conversion, latest week: 0.9%
Market size, estimated: €28Ka year
Top search term: thomas kinkade puzzle54K searches a year

02 · Price

A sale here is worth €13.07.

Listings sell for €13.07 on average, from €7.71 to €25.14. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €13.07 that is €0 to €1K a year per listing.

Average price: €13.07under the $15 to $100 sweet spot
Price range: €7.71–€25.14
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 4K–5K
Units per listing a year: 0–100
Revenue per listing a year: €0–€1K
Returns: 0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

18% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #2,413 within Puzzles. It carries 282 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings: 18%
Prime listings: 91%
Out of stock, average day: 3.1%
Average rank: #2,413in Puzzles
Average rating: 4.60 starsAmazon Germany average 4.37 stars
Average reviews: 282per listing
Listings tracked: 77

04 · Newcomers

7 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 28
Successful launches: 7Amazon's first-year sales bar
Average brand age: 33 months

Products

Top Puzzle Herbst products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

9 rising

Sellers

154

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

26%

Top 20: 60%

Open market

Brand 159%
Brand 232%
Brand 32%
Brand 42%
Brand 52%
Brand 61%
Open — no brand owns it (3 brands, 2%)

Demand

Puzzle Herbst search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 4.0× · 10 of 12 months tracked

Search terms

Top Puzzle Herbst search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

thomas kinkade puzzle54K/yr -48.2%0.9% conv.
galison puzzle34K/yr -37.1%0.8% conv.
puzzle thomas kinkade20K/yr -38.5%0.9% conv.
thomas kinkade puzzle 1000 teile20K/yr -59.6%1.6% conv.
kinkade puzzle17K/yr -41.3%0.9% conv.
galison puzzle 100014K/yr -32.7%1.8% conv.
thomas kinkade15K/yr -42.4%0.4% conv.
puzzle 1000 teile thomas kinkade10K/yr -40.8%2.1% conv.
galison puzzle 50012K/yr -51.2%1.4% conv.
schmidt puzzle 1000 teile thomas kinkade9K/yr -38.5%1.5% conv.

Reviews and returns

What reviews say buyers love and hate about Puzzle Herbst

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Qualität insgesamt”

17%of negative reviews mention “Qualität insgesamt”

0.9%of orders come back

“Das Puzzle hat eine super schlechte Qualität”

A buyer, on “Qualität insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Puzzle Herbst questions

Answered from the same tracked data.

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