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Puzzle Herbst

soft demand (-44.6% this quarter) — Puzzle Herbst doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 1,368 of 2,084 Spielzeug niches · −4 vs the category median of 43

Market size 7Growth 3Conversion 11Competition 89Returns 95Price range 58Avg price 59Brand share 7Review moat 86Quality gap 25
This niche Category average · 2,084 niches

Is Puzzle Herbst profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Puzzle Herbst is a €28K/yr Amazon Germany market (239K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 39/100.

Puzzle Herbst: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -44.6% over the last 90 days and 0.9% of searches end in a purchase.

€28K

revenue / yr

Units sold / yr5K
Search volume / yr-44.6%239K
Conversion rate0.9%
Avg price€13.07

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers9 · 154
Top-5 product click share26%
Open market3%
Avg brand age33 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 77 products

Sponsored placement18%
New entrants (1y)28· 7 succeeded
Avg rating4.6★
Avg reviews282

Top Puzzle Herbst products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

€0€557€1K€2K€2K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

154

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

26%

Top 20: 60%

Open market

2%

  • Schmidt59%
  • Galison32%
  • Yunlus2%
  • DKijoys2%
  • AveJoys2%
  • Junivia1%
  • Open — no brand owns it (3 brands, 2%)

Puzzle Herbst demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume239KCVR0.9%Products77Brands9Top 5 Brands97%OOS Rate3.1%Rating4.6★Reviews282Avg BSR#2,413
9K7KBlack Friday '25Oct '25Nov '25Jan '26Feb '26Apr '26May '26Jun '26

Top Puzzle Herbst search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • thomas kinkade puzzle54K/yr
  • galison puzzle34K/yr
  • puzzle thomas kinkade20K/yr
  • thomas kinkade puzzle 1000 teile20K/yr
  • kinkade puzzle17K/yr
  • galison puzzle 100014K/yr
  • thomas kinkade15K/yr
  • puzzle 1000 teile thomas kinkade10K/yr
  • galison puzzle 50012K/yr
  • schmidt puzzle 1000 teile thomas kinkade9K/yr

What reviews say buyers love and hate about Puzzle Herbst

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Qualität insgesamt30%

Best quality

Spaß/Unterhaltungserlebnis22%

Kind war Happy

Farbe11%

Sehr hübsch

Design insgesamt10%

Schönes Design

Sammlungsobjekte8%

Super Motiv, sehr schön verarbeitete Puzzle Teile

What buyers complain about

75% of reviews
Qualität insgesamt17%

Das Puzzle hat eine super schlechte Qualität

Defekt Material/Teile17%

Fehlende Teile

Farbe13%

zu blasse und matte Farbe

Montage/Installation4%

Der Aufbau ist noch nicht erledigt

Druckqualität4%

Wenn man ein Teil nochmal heraus lösen muss geht oft schon die bedruckte Seite ab

Puzzle Herbst return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defekt Material/Teile
47%
2Geschenk Zweck
13%
3Produktzustand
9%
4Haftung/Klebrigkeit
6%
5Qualität insgesamt
6%

Common Puzzle Herbst questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Puzzle Herbst 39/100 on Amazon Germany — Skip it. The niche generates €28K/yr across 77 tracked products. 7 of 28 products launched in the last 360 days are still selling. Search demand moved -44.6% over the last 90 days.
Puzzle Herbst buyers on Amazon Germany complain most about Qualität insgesamt, Defekt Material/Teile, Farbe, the themes mined from the niche's reviews. Its return rate is 0.9%.