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Powkiddy

Fail

Shoppers spend an estimated $0 a year here, so Powkiddy is a Fail.

Flapen Score
36
36 / 100
Ranks 1,583 of 2,084 Spielzeug niches · −7 vs the category median of 43
Market size
€0/yr13K searches / yr
90-day growth
-39.7%search demand this quarter
Competition
57%top-5 click share · 9 brands · 12 sellers

Flapen Score

Powkiddy against its category

The dotted line is the Spielzeug average. Past it, Powkiddy is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Powkiddy market on Amazon at a glance

Shoppers on Amazon Germany searched for Powkiddy 13K times last year and spent an estimated €0. The top 5 brands take 75% of clicks. Demand peaks in Jul–Aug–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -39.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
-39.7%
Conversion, latest week
0.0%
Market size, estimated
€0a year
Peak month
July3.6× the quietest month
Top search term
powkiddy11K searches a year

02 · Price

A sale here is worth €77.31.

Listings sell for €77.31 on average, from €43.80 to €201.97. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At €77.31 that is €0 to €8K a year per listing.

Average price
€77.31inside the $15 to $100 sweet spot
Price range
€43.80–€201.97
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
€0–€8K
Returns
5.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 40.1% of listings are out of stock. The average listing ranks #51 within Handkonsolen. It carries 68 reviews at 3.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
40.1%
Average rank
#51in Handkonsolen
Average rating
3.75 starsAmazon Germany average 4.37 stars
Average reviews
68per listing
Listings tracked
12

04 · Newcomers

2 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for -35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
2Amazon's first-year sales bar
Average brand age
-35 months

Products

Top Powkiddy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

12

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

17%

  • Brand 130%
  • Brand 213%
  • Brand 312%
  • Brand 410%
  • Brand 59%
  • Brand 68%
  • Open — no brand owns it (3 brands, 17%)

Demand

Powkiddy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Black Friday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Dec · busiest ÷ quietest = 3.6×

Reviews and returns

What reviews say buyers love and hate about Powkiddy

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Qualität insgesamt”
5.3%of orders come back
“Wirklich sehr schade”
A buyer, on “Qualität insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Powkiddy questions

Answered from the same tracked data.