Polizeiauto
FailDemand is soft, at -15.0% this quarter, so Polizeiauto is a Fail.
- Flapen Score
- 48 / 100Top 29% of 2,084 Spielzeug niches · +5 vs the category median of 4348
- Market size
- €297K/yr628K searches / yr
- 90-day growth
- -15.0%search demand this quarter
- Competition
- 43%top-5 click share · 19 brands · 316 sellers
Flapen Score
Polizeiauto against its category
The dotted line is the Spielzeug average. Past it, Polizeiauto is stronger. Inside it, weaker.
Market
The Polizeiauto market on Amazon at a glance
Shoppers on Amazon Germany searched for Polizeiauto 628K times last year and spent an estimated €297K. The top 5 brands take 87% of clicks. Demand peaks in Aug–Sep–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 628K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €297K a year.
- Searches, last 12 months
- 628K
- Growth, 90 days vs prior 90
- -15.0%
- Conversion, latest week
- 2.3%
- Market size, estimated
- €297Ka year
- Peak month
- December3.7× the quietest month
- Top search term
- polizeiauto108K searches a year
02 · Price
A sale here is worth €21.01.
Listings sell for €21.01 on average, from €3.11 to €235.68. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €21.01 that is €5K to €11K a year per listing.
- Average price
- €21.01inside the $15 to $100 sweet spot
- Price range
- €3.11–€235.68
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €5K–€11K
- Returns
- 1.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #195 within Fahrzeuge. It carries 1,524 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 96%
- Out of stock, average day
- 0.0%
- Average rank
- #195in Fahrzeuge
- Average rating
- 4.52 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,524per listing
- Listings tracked
- 51
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Polizeiauto products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dickie Toys VW Tiguan R-Line Polizeiauto (25 cm) mit Licht & Sound - Lizenziertes Polizei-SUV Spielzeug ab 3 Jahre inkl. Batterien - 203714013
- Price
- €10.97
- Rating
- 4.6/5
- Reviews
- 2,943
- Age
- 7y ago

PLAYMOBIL | City Action | Polizei Streifenwagen | Mit Einer Polizei-Figur | Auto mit Blaulicht | Für Kinder ab 4 Jahren | 71729
- Price
- €24.49
- Rating
- 4.8/5
- Reviews
- 6,309
- Age
- 1y ago

Siku 1532 BMW M3 Coupé Polizei Metall/Kunststoff Silber Spielzeugauto für Kinder Öffenbare Türen
- Price
- €4.96
- Rating
- 4.4/5
- Reviews
- 101
- Age
- 2y ago

Siku 1553 VW T5 Autobahnpolizei Spielzeugauto für Kinder Metall/Kunststoff Silber Öffenbare Heckklappe Anhängerkupplung
- Price
- €4.64
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 1y ago

Dickie Toys SOS Rettungsstation mit Polizei Feuerwehr und Krankenwagen Station mit Licht & Sound Mikrofon mit Lautsprecherfunktion Tore zum Öffnen inkl. Batterien 31x22x16 cm Blue
- Price
- €18.50
- Rating
- 4.6/5
- Reviews
- 1,744
- Age
- 8y ago
Trending
estimated 90-day click momentum
Dickie 203716018026 SOS Mercedes-AMG E43 Polizeiauto 30 cm polnische Ausführung ab 3 Jahren
- Price
- €20.35
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 6y ago

Wieso? Weshalb? Warum? Band 22 - Alles über die Polizei (Sachbuch ab 4 Jahre - mit Klappen und riesigem Poster) (Kernreihe 22)
- Price
- €13.81
- Rating
- 4.8/5
- Reviews
- 664
- Age
- 18y ago

PLAYMOBIL City Action SWAT-Einsatzfahrzeug | Mit Polizist Verbrecher-Motorrad und Nagelband | Kinder Spielzeug ab 4 Jahren | 72066
- Price
- €20.10
- Rating
- 4.8/5
- Reviews
- 7,057
- Age
- 7mo ago

Siku 1532 BMW M3 Coupé Polizei Metall/Kunststoff Silber Spielzeugauto für Kinder Öffenbare Türen
- Price
- €4.96
- Rating
- 4.4/5
- Reviews
- 101
- Age
- 2y ago

Welly Mercedes Benz Sprinter Polizei Modellauto Auto Lizenzprodukt 1:34-1:39
- Price
- €11.80
- Rating
- 3.8/5
- Reviews
- 25
- Age
- 7y ago
Newest
by launch date
PLAYMOBIL City Action SWAT-Einsatzfahrzeug | Mit Polizist Verbrecher-Motorrad und Nagelband | Kinder Spielzeug ab 4 Jahren | 72066
- Price
- €20.10
- Rating
- 4.8/5
- Reviews
- 7,057
- Age
- 7mo ago

Siku 1553 VW T5 Autobahnpolizei Spielzeugauto für Kinder Metall/Kunststoff Silber Öffenbare Heckklappe Anhängerkupplung
- Price
- €4.64
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 1y ago

PLAYMOBIL | City Action | Verfolgungsjagd mit Polizei Pick-Up | Polizei-Spielzeug mit Licht- & Soundeffekten | Actionreiches Abenteuer-Spielzeug | Für Kinder ab 4 Jahren | 71875
- Price
- €30.81
- Rating
- 4.8/5
- Reviews
- 6,309
- Age
- 1y ago

PLAYMOBIL | City Action | Polizei Streifenwagen | Mit Einer Polizei-Figur | Auto mit Blaulicht | Für Kinder ab 4 Jahren | 71729
- Price
- €24.49
- Rating
- 4.8/5
- Reviews
- 6,309
- Age
- 1y ago

Polizeiauto Spielzeug für Kinder im Alter von 3 4 5 6 7 8 Jahren reibungsbetriebener LKW mit Licht und Ton Einsatzfahrzeug Spielzeug für Jungen Geschenke für Jungen im Alter von 312 Jahren
- Price
- €30.90
- Rating
- 3.8/5
- Reviews
- 182
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
316
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 74%
Open market
12%
- Dickie Toys31%
- Siku29%
- PLAYMOBIL22%
- Muakiz3%
- Theo Klein2%
- Doloowee2%
- Open — no brand owns it (13 brands, 12%)
Demand
Polizeiauto search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 3.7×
Search terms
Top Polizeiauto search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- polizeiauto108K/yr
- dickie toys69K/yr
- polizei spielzeug95K/yr
- playmobil polizeiauto60K/yr
- dickie toys fahrzeuge88K/yr
- siku polizei29K/yr
- polizeiauto mit licht und sound28K/yr
- polizei auto23K/yr
- polizei auto spielzeug25K/yr
- polizeiauto spielzeug12K/yr
Reviews and returns
What reviews say buyers love and hate about Polizeiauto
We read the reviews and the return reasons for every product selling here.
“Müll”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Polizeiauto questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








