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Pokemon Figuren

Maybe

An estimated 1.0% of orders come back. But buyers convert on only 0.9% of searches, so Pokemon Figuren is a Maybe.

Flapen Score
50
50 / 100
Top 22% of 2,084 Spielzeug niches · +7 vs the category median of 43
Market size
€277K/yr1.4M searches / yr
90-day growth
-14.9%search demand this quarter
Competition
29%top-5 click share · 17 brands · 313 sellers

Flapen Score

Pokemon Figuren against its category

The dotted line is the Spielzeug average. Past it, Pokemon Figuren is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pokemon Figuren market on Amazon at a glance

Shoppers on Amazon Germany searched for Pokemon Figuren 1.4M times last year and spent an estimated €277K. The top 5 brands take 90% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €277K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-14.9%
Conversion, latest week
0.9%
Market size, estimated
€277Ka year
Peak month
December3.4× the quietest month
Top search term
pokemon figuren563K searches a year

02 · Price

A sale here is worth €23.55.

Listings sell for €23.55 on average, from €7.20 to €544.74. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At €23.55 that is €2K to €6K a year per listing.

Average price
€23.55inside the $15 to $100 sweet spot
Price range
€7.20–€544.74
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
€2K–€6K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #439 within Spielzeugfiguren. It carries 719 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
96%
Out of stock, average day
7.0%
Average rank
#439in Spielzeugfiguren
Average rating
4.43 starsAmazon Germany average 4.37 stars
Average reviews
719per listing
Listings tracked
73

04 · Newcomers

4 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
4Amazon's first-year sales bar
Average brand age
28 months

Products

Top Pokemon Figuren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

17 rising

Sellers

313

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

29%

Top 20: 63%

Open market

9%

  • Brand 168%
  • Brand 215%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (11 brands, 9%)

Demand

Pokemon Figuren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Pokemon Figuren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pokemon figuren563K/yr
  • pokemon spielzeug301K/yr
  • pokemon battle figuren122K/yr
  • pokemon figur100K/yr
  • pokemon figuren set58K/yr
  • pokémon figuren36K/yr
  • pokemon figuren klein25K/yr
  • pokemon spielfiguren20K/yr
  • pokemon select16K/yr
  • pokemon mini figuren12K/yr

Reviews and returns

What reviews say buyers love and hate about Pokemon Figuren

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Spaß/Unterhaltungserlebnis”
13%of negative reviews mention “Qualität insgesamt”
1.0%of orders come back
“Schlechte Qualität”
A buyer, on “Qualität insgesamt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Pokemon Figuren questions

Answered from the same tracked data.