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Pokemon 151

Fail

The top 5 brands take 100% of clicks, so Pokemon 151 is a Fail.

Flapen Score
42
42 / 100
Ranks 1,131 of 2,084 Spielzeug niches · −1 vs the category median of 43
Market size
€84K/yr410K searches / yr
90-day growth
-10.3%search demand this quarter
Competition
45%top-5 click share · 3 brands · 230 sellers

Flapen Score

Pokemon 151 against its category

The dotted line is the Spielzeug average. Past it, Pokemon 151 is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pokemon 151 market on Amazon at a glance

Shoppers on Amazon Germany searched for Pokemon 151 410K times last year and spent an estimated €84K. All 3 brands take every click. Demand peaks in Jun. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 410K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €84K a year.

Searches, last 12 months
410K
Growth, 90 days vs prior 90
-10.3%
Conversion, latest week
0.4%
Market size, estimated
€84Ka year
Peak month
June1.7× the quietest month
Top search term
pokemon 151240K searches a year

02 · Price

A sale here is worth €49.94.

Listings sell for €49.94 on average, from €7.65 to €222.48. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €49.94 that is €0 to €5K a year per listing.

Average price
€49.94inside the $15 to $100 sweet spot
Price range
€7.65–€222.48
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€5K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

4% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 17.1% of listings are out of stock. The average listing ranks #218 within Hobbys. It carries 636 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
4%
Prime listings
71%
Out of stock, average day
17.1%
Average rank
#218in Hobbys
Average rating
4.43 starsAmazon Germany average 4.37 stars
Average reviews
636per listing
Listings tracked
28

04 · Newcomers

12 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
12Amazon's first-year sales bar
Average brand age
26 months

Products

Top Pokemon 151 products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.

€0€4K€8K€13K€17K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

230

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

45%

Top 20: 92%

Open market

0%

  • Pokémon94%
  • BB-Toy-Trades3%
  • HEART FOR CARDS3%

Demand

Pokemon 151 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KBlack Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.7×

Search terms

Top Pokemon 151 search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pokemon 151240K/yr
  • 151 pokemon61K/yr
  • pokemon karten 15130K/yr
  • pokemon 151 booster27K/yr
  • pokemon 151 display12K/yr
  • 15121K/yr
  • pokémon 15110K/yr
  • pokemon 151 deutsch10K/yr

Reviews and returns

What reviews say buyers love and hate about Pokemon 151

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Sammlungsobjekte”
32%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.7%of orders come back
“Preis top - Lieferung Flop”
A buyer, on “Preis-Leistungs-Verhältnis”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pokemon 151 questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data