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Pokemon 151

brand-locked demand (top 5 brands take 100% of clicks) — Pokemon 151 doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 1,131 of 2,084 Spielzeug niches · −1 vs the category median of 43

Market size 21Growth 20Conversion 5Competition 67Returns 96Price range 40Avg price 93Brand share 0Review moat 72Quality gap 53
This niche Category average · 2,084 niches

Is Pokemon 151 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Pokemon 151 is a €84K/yr Amazon Germany market (410K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun. Verdict: Skip it — 42/100.

Pokemon 151: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -10.3% over the last 90 days and 0.4% of searches end in a purchase.

€84K

revenue / yr

Units sold / yr4K
Search volume / yr-10.3%410K
Conversion rate0.4%
Avg price€49.94

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 230
Top-5 product click share45%
Open market0%
Avg brand age26 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement4%
New entrants (1y)12· 12 succeeded
Avg rating4.4★
Avg reviews636

Top Pokemon 151 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€8K€13K€17K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

230

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

45%

Top 20: 92%

Open market

0%

  • Pokémon94%
  • BB-Toy-Trades3%
  • HEART FOR CARDS3%

Pokemon 151 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume410KCVR0.4%Products28Brands3Top 5 Brands100%OOS Rate17.1%Rating4.4★Reviews636Avg BSR#218
25K15KBlack Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.7×

Top Pokemon 151 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pokemon 151240K/yr
  • 151 pokemon61K/yr
  • pokemon karten 15130K/yr
  • pokemon 151 booster27K/yr
  • pokemon 151 display12K/yr
  • 15121K/yr
  • pokémon 15110K/yr
  • pokemon 151 deutsch10K/yr

What reviews say buyers love and hate about Pokemon 151

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Sammlungsobjekte30%

Nice Collection

Preis-Leistungs-Verhältnis23%

Bester Deal seit langem

Qualität insgesamt22%

Cooles Produkt

beworben Vs Tatsächliches Produkt11%

As good as usual

Geschenk Zweck3%

Super coole Pikachu Promo

What buyers complain about

77% of reviews
Preis-Leistungs-Verhältnis32%

Preis top - Lieferung Flop

Defekt Material/Teile13%

Produkt defekt

Qualität insgesamt12%

Flop

Geschenk Zweck6%

Echt schade, war als Geschenk gedacht

Produktzustand4%

War bereits geöffnet

Pokemon 151 return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defekt Material/Teile
25%
2Produktzustand
17%
3beworben Vs Tatsächliches Produkt
11%
4Geschenk Zweck
9%
5Preis-Leistungs-Verhältnis
9%

Common Pokemon 151 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pokemon 151 42/100 on Amazon Germany — Skip it. The niche generates €84K/yr across 28 tracked products. 12 of 12 products launched in the last 360 days are still selling. Search demand moved -10.3% over the last 90 days.
Search demand for Pokemon 151 on Amazon Germany peaks in Jun, where the busiest month runs 1.7× the quietest.