Pokemon

Shoppers searched for this 20.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €5.3M a year.

Searches, last 12 months

20.2M

Growth, 90 days vs prior 90

+5.4%

Conversion, latest week

0.9%

Market size, estimated

€5.3Ma year

Peak month

June1.9× the quietest month

Top search term

pokemon karten8.7M searches a year

Listings sell for €29.85 on average, from €9.37 to €119.15. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 2,000 to 2,500 of them. At €29.85 that is €60K to €75K a year per listing.

Average price

€29.85inside the $15 to $100 sweet spot

Price range

€9.37–€119.15

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

250K–300K

Units per listing a year

2,000–2,500

Revenue per listing a year

€60K–€75K

Returns

0.5%of orders · Amazon Germany median 1.1%

20% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #231 within Hobbys. It carries 378 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

94%

Out of stock, average day

9.2%

Average rank

#231in Hobbys

Average rating

4.46 starsAmazon Germany average 4.37 stars

Average reviews

378per listing

Listings tracked

49

36 products launched here in the last 12 months. 33 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

36

Successful launches

33Amazon's first-year sales bar

Average brand age

28 months