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Piratenschiff

Fail

The top 5 brands take 99% of clicks, so Piratenschiff is a Fail.

Flapen Score
49
49 / 100
Top 26% of 2,084 Spielzeug niches · +6 vs the category median of 43
Market size
€859K/yr930K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
44%top-5 click share · 6 brands · 470 sellers

Flapen Score

Piratenschiff against its category

The dotted line is the Spielzeug average. Past it, Piratenschiff is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Piratenschiff market on Amazon at a glance

Shoppers on Amazon Germany searched for Piratenschiff 930K times last year and spent an estimated €859K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 930K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €859K a year.

Searches, last 12 months
930K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
2.0%
Market size, estimated
€859Ka year
Peak month
December4.3× the quietest month
Top search term
playmobil piraten222K searches a year

02 · Price

A sale here is worth €45.26.

Listings sell for €45.26 on average, from €9.17 to €316.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €45.26 that is €23K to €34K a year per listing.

Average price
€45.26inside the $15 to $100 sweet spot
Price range
€9.17–€316.35
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
€23K–€34K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #892 within Bau- & Konstruktionsspielzeug. It carries 1,064 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
87%
Out of stock, average day
6.8%
Average rank
#892in Bau- & Konstruktionsspielzeug
Average rating
4.56 starsAmazon Germany average 4.37 stars
Average reviews
1,064per listing
Listings tracked
39

04 · Newcomers

5 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
5Amazon's first-year sales bar
Average brand age
34 months

Products

Top Piratenschiff products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

470

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

44%

Top 20: 80%

Open market

0%

  • Brand 171%
  • Brand 219%
  • Brand 34%
  • Brand 42%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Piratenschiff search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.3×

Search terms

Top Piratenschiff search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • playmobil piraten222K/yr
  • lego piraten108K/yr
  • lego piratenschiff100K/yr
  • playmobil boot58K/yr
  • playmobil piratenschiff106K/yr
  • playmobil schiff54K/yr
  • piratenschiff53K/yr
  • piratenschiff playmobil46K/yr
  • playmobil pirat27K/yr
  • playmobil pirates32K/yr

Reviews and returns

What reviews say buyers love and hate about Piratenschiff

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Spaß/Unterhaltungserlebnis”
22%of negative reviews mention “Montage/Installation”
0.9%of orders come back
“Etwas tricky im Aufbau”
A buyer, on “Montage/Installation”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Piratenschiff questions

Answered from the same tracked data.