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Minion Brille

Fail

Demand is soft, at -85.2% this quarter, so Minion Brille is a Fail.

Flapen Score
33
33 / 100
Ranks 1,783 of 2,084 Spielzeug niches · −10 vs the category median of 43
Market size
€11K/yr47K searches / yr
90-day growth
-85.2%search demand this quarter
Competition
74%top-5 click share · 9 brands · 15 sellers

Flapen Score

Minion Brille against its category

The dotted line is the Spielzeug average. Past it, Minion Brille is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Minion Brille market on Amazon at a glance

Shoppers on Amazon Germany searched for Minion Brille 47K times last year and spent an estimated €11K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -85.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €11K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
-85.2%
Conversion, latest week
2.4%
Market size, estimated
€11Ka year
Peak month
February25.9× the quietest month
Top search term
minion brille28K searches a year

02 · Price

A sale here is worth €9.67.

Listings sell for €9.67 on average, from €6.31 to €18.86. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €9.67 that is €0 to €967 a year per listing.

Average price
€9.67under the $15 to $100 sweet spot
Price range
€6.31–€18.86
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€967
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #264 within Party & Dekoration. It carries 184 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
14.9%
Average rank
#264in Party & Dekoration
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
184per listing
Listings tracked
14

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Minion Brille products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

15

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

10%

  • Brand 144%
  • Brand 215%
  • Brand 315%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (3 brands, 10%)

Demand

Minion Brille search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 25.9×

Search terms

Top Minion Brille search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • minion brille28K/yr
  • minions brille14K/yr
  • minion brille erwachsene5K/yr

Reviews and returns

What reviews say buyers love and hate about Minion Brille

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Gesamtgröße”
27%of negative reviews mention “Qualität insgesamt”
1.8%of orders come back
“Schlecht verarbeitet”
A buyer, on “Qualität insgesamt”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Minion Brille questions

Answered from the same tracked data.