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Mini Puzzle

Fail

Demand is soft, at -35.8% this quarter, so Mini Puzzle is a Fail.

Flapen Score
46
46 / 100
Top 38% of 2,084 Spielzeug niches · +3 vs the category median of 43
Market size
€42K/yr208K searches / yr
90-day growth
-35.8%search demand this quarter
Competition
34%top-5 click share · 24 brands · 99 sellers

Flapen Score

Mini Puzzle against its category

The dotted line is the Spielzeug average. Past it, Mini Puzzle is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Puzzle market on Amazon at a glance

Shoppers on Amazon Germany searched for Mini Puzzle 208K times last year and spent an estimated €42K. The top 5 brands take 70% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -35.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €42K a year.

Searches, last 12 months
208K
Growth, 90 days vs prior 90
-35.8%
Conversion, latest week
1.8%
Market size, estimated
€42Ka year
Peak month
November6.8× the quietest month
Top search term
mini puzzle61K searches a year

02 · Price

A sale here is worth €11.05.

Listings sell for €11.05 on average, from €3.81 to €21.19. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €11.05 that is €0 to €1K a year per listing.

Average price
€11.05under the $15 to $100 sweet spot
Price range
€3.81–€21.19
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #1,808 within Puzzles. It carries 553 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
91%
Out of stock, average day
11.3%
Average rank
#1,808in Puzzles
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
553per listing
Listings tracked
55

04 · Newcomers

1 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Mini Puzzle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

24 rising

Sellers

99

Top-5 brand share

70%

Top 20: 97%

Top-5 click share

34%

Top 20: 67%

Open market

26%

  • Brand 134%
  • Brand 216%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Mini Puzzle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.8×

Search terms

Top Mini Puzzle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini puzzle61K/yr
  • mini puzzle erwachsene59K/yr
  • mini puzzle kinder38K/yr
  • puzzle klein10K/yr
  • puzzle mini7K/yr
  • minipuzzle6K/yr
  • kleine puzzle für erwachsene7K/yr
  • mini puzzle ravensburger5K/yr
  • kleines puzzle5K/yr
  • ravensburger mini puzzle5K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Puzzle

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Spaß/Unterhaltungserlebnis”
7%of negative reviews mention “Haltbarkeit”
0.8%of orders come back
“dann fällt das alles sehr schnell auseinander”
A buyer, on “Haltbarkeit”7% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Mini Puzzle questions

Answered from the same tracked data.