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Mascha Und Der Bär Spielzeug

Fail

Shoppers spend an estimated $26K a year here, so Mascha Und Der Bär Spielzeug is a Fail.

Flapen Score
45
45 / 100
Top 42% of 2,084 Spielzeug niches · +2 vs the category median of 43
Market size
€26K/yr297K searches / yr
90-day growth
-32.8%search demand this quarter
Competition
48%top-5 click share · 22 brands · 109 sellers

Flapen Score

Mascha Und Der Bär Spielzeug against its category

The dotted line is the Spielzeug average. Past it, Mascha Und Der Bär Spielzeug is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mascha Und Der Bär Spielzeug market on Amazon at a glance

Shoppers on Amazon Germany searched for Mascha Und Der Bär Spielzeug 297K times last year and spent an estimated €26K. The top 5 brands take 66% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 297K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -32.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €26K a year.

Searches, last 12 months
297K
Growth, 90 days vs prior 90
-32.8%
Conversion, latest week
0.6%
Market size, estimated
€26Ka year
Peak month
December2.7× the quietest month
Top search term
mascha und der bär165K searches a year

02 · Price

A sale here is worth €14.38.

Listings sell for €14.38 on average, from €4.68 to €32.91. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €14.38 that is €0 to €1K a year per listing.

Average price
€14.38under the $15 to $100 sweet spot
Price range
€4.68–€32.91
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

41% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #1,915 within Elektronisches Spielzeug. It carries 273 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
81%
Out of stock, average day
9.7%
Average rank
#1,915in Elektronisches Spielzeug
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
273per listing
Listings tracked
32

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Mascha Und Der Bär Spielzeug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 rising

Sellers

109

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

48%

Top 20: 89%

Open market

29%

  • Brand 135%
  • Brand 211%
  • Brand 39%
  • Brand 45%
  • Brand 55%
  • Brand 65%

Demand

Mascha Und Der Bär Spielzeug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Mascha Und Der Bär Spielzeug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mascha und der bär165K/yr
  • masha und der bär42K/yr
  • mascha22K/yr
  • mascha und der bär spielzeug22K/yr
  • masha12K/yr
  • masha and the bear6K/yr
  • mascha und der bär tonie8K/yr
  • masha und der bär spielzeug8K/yr
  • tonie mascha und der bär6K/yr
  • mascha puppe5K/yr

Reviews and returns

What reviews say buyers love and hate about Mascha Und Der Bär Spielzeug

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Spaß/Unterhaltungserlebnis”
30%of negative reviews mention “Qualität insgesamt”
0.8%of orders come back
“Minderwertig”
A buyer, on “Qualität insgesamt”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Mascha Und Der Bär Spielzeug questions

Answered from the same tracked data.