Mario Kart
FailThe top 5 brands take 96% of clicks, so Mario Kart is a Fail.
- Flapen Score
- 49 / 100Top 26% of 2,084 Spielzeug niches · +6 vs the category median of 4349
- Market size
- €528K/yr1.3M searches / yr
- 90-day growth
- -22.1%search demand this quarter
- Competition
- 32%top-5 click share · 12 brands · 538 sellers
Flapen Score
Mario Kart against its category
The dotted line is the Spielzeug average. Past it, Mario Kart is stronger. Inside it, weaker.
Market
The Mario Kart market on Amazon at a glance
Shoppers on Amazon Germany searched for Mario Kart 1.3M times last year and spent an estimated €528K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Apr–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €528K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -22.1%
- Conversion, latest week
- 1.3%
- Market size, estimated
- €528Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- lego super mario290K searches a year
02 · Price
A sale here is worth €31.29.
Listings sell for €31.29 on average, from €3.89 to €116.65. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At €31.29 that is €16K to €23K a year per listing.
- Average price
- €31.29inside the $15 to $100 sweet spot
- Price range
- €3.89–€116.65
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €16K–€23K
- Returns
- 1.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #561 within Bau- & Konstruktionsspielzeug. It carries 1,158 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #561in Bau- & Konstruktionsspielzeug
- Average rating
- 4.55 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,158per listing
- Listings tracked
- 58
04 · Newcomers
10 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Mario Kart products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
12 rising
Sellers
538
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
32%
Top 20: 73%
Open market
3%
- Brand 178%
- Brand 214%
- Brand 32%
- Brand 41%
- Brand 51%
- Brand 61%
- Open — no brand owns it (6 brands, 3%)
Demand
Mario Kart search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Apr, Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Mario Kart search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lego super mario290K/yr
- lego mario288K/yr
- super mario lego168K/yr
- mario kart133K/yr
- lego mario kart107K/yr
- mario lego66K/yr
- carrera first60K/yr
- mario kart lego27K/yr
- lego super mario kart24K/yr
- carrera mario kart27K/yr
Reviews and returns
What reviews say buyers love and hate about Mario Kart
We read the reviews and the return reasons for every product selling here.
“Fällt leider recht schnell ab”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mario Kart questions
Answered from the same tracked data.








