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Marienkäfer Kostüm Damen

Fail

Demand is soft, at -96.2% this quarter, so Marienkäfer Kostüm Damen is a Fail.

Flapen Score
45
45 / 100
Top 42% of 2,084 Spielzeug niches · +2 vs the category median of 43
Market size
€32K/yr241K searches / yr
90-day growth
-96.2%search demand this quarter
Competition
37%top-5 click share · 34 brands · 63 sellers

Flapen Score

Marienkäfer Kostüm Damen against its category

The dotted line is the Spielzeug average. Past it, Marienkäfer Kostüm Damen is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Marienkäfer Kostüm Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Marienkäfer Kostüm Damen 241K times last year and spent an estimated €32K. The top 5 brands take 39% of clicks. Demand peaks in Jan–Feb. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -96.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €32K a year.

Searches, last 12 months
241K
Growth, 90 days vs prior 90
-96.2%
Conversion, latest week
0.8%
Market size, estimated
€32Ka year
Peak month
February107.7× the quietest month
Top search term
marienkäfer kostüm40K searches a year

02 · Price

A sale here is worth €16.86.

Listings sell for €16.86 on average, from €5.94 to €41.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €16.86 that is €0 to €2K a year per listing.

Average price
€16.86inside the $15 to $100 sweet spot
Price range
€5.94–€41.34
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
9.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 29.3% of listings are out of stock. The average listing ranks #3,606 within Kostüme. It carries 171 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
74%
Out of stock, average day
29.3%
Average rank
#3,606in Kostüme
Average rating
4.11 starsAmazon Germany average 4.37 stars
Average reviews
171per listing
Listings tracked
46

04 · Newcomers

0 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Marienkäfer Kostüm Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

34 rising

Sellers

63

Top-5 brand share

39%

Top 20: 86%

Top-5 click share

37%

Top 20: 77%

Open market

55%

  • Brand 110%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Marienkäfer Kostüm Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 107.7×

Search terms

Top Marienkäfer Kostüm Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • marienkäfer kostüm40K/yr
  • marienkäfer kostüm damen106K/yr
  • ladybug kostüm damen6K/yr
  • käfer kostüm5K/yr
  • marienkäfer kostüm erwachsene45K/yr
  • ladybug costume3K/yr
  • kostüm marienkäfer8K/yr
  • kostüm marienkäfer damen15K/yr
  • kostüm damen marienkäfer7K/yr
  • faschingskostüme damen marienkäfer5K/yr

Reviews and returns

What reviews say buyers love and hate about Marienkäfer Kostüm Damen

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”
21%of negative reviews mention “Qualität insgesamt”
9.2%of orders come back
“Süße Optik, schlechte Qualität”
A buyer, on “Qualität insgesamt”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Marienkäfer Kostüm Damen questions

Answered from the same tracked data.