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Magnetisches Schachspiel

soft demand (-50.1% this quarter) — Magnetisches Schachspiel doesn't clear our bar today.

Flapen Score

49
Skip it

Top 26% of 2,084 Spielzeug niches · +6 vs the category median of 43

Market size 34Growth 0Conversion 65Competition 61Returns 94Price range 47Avg price 56Brand share 77Review moat 71Quality gap 28
This niche Category average · 2,084 niches

Is Magnetisches Schachspiel profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Magnetisches Schachspiel is a €162K/yr Amazon Germany market (219K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.

Magnetisches Schachspiel: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -50.1% over the last 90 days and 5.8% of searches end in a purchase.

€162K

revenue / yr

Units sold / yr20K
Search volume / yr-50.1%219K
Conversion rate5.8%
Avg price€12.75

Who owns the niche?

The top 5 brands hold 58% of demand, so 42% of the market is open.

42%

open market share

Brands · sellers21 · 30
Top-5 product click share49%
Open market42%
Avg brand age24 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 31 products

Sponsored placement100%
New entrants (1y)15· 4 succeeded
Avg rating4.6★
Avg reviews656

Top Magnetisches Schachspiel products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

€0€6K€13K€19K€26K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 rising

Sellers

30

Top-5 brand share

58%

Top 20: 92%

Top-5 click share

49%

Top 20: 91%

Open market

35%

  • HOKYYCC20%
  • Gezimetie13%
  • Generisch9%
  • chimoo9%
  • --7%
  • Nylea7%

Magnetisches Schachspiel demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume219KCVR5.8%Products31Brands21Top 5 Brands58%OOS Rate44.0%Rating4.6★Reviews656Avg BSR#55
125K75KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 64.2×

Top Magnetisches Schachspiel search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • magnetisches schachspiel134K/yr
  • magnet schach41K/yr
  • magnetic spiel18K/yr
  • magnet schachspiel21K/yr
  • magnetic schachspiel5K/yr

What reviews say buyers love and hate about Magnetisches Schachspiel

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Spaß/Unterhaltungserlebnis42%

Fun for evryone

Magnetische Stärke/Adsorption12%

Magneten sind sehr cool

Qualität insgesamt11%

TOP Produkt

Preis-Leistungs-Verhältnis6%

Top chessboard with an excellent price-performance ratio

Benutzerfreundlichkeit4%

Soooooooo einfach

What buyers complain about

75% of reviews
Magnetische Stärke/Adsorption19%

Magnete sind zu schwach

Qualität insgesamt17%

Qualität ungenügend

Gesamtgröße15%

Die Steine sind sehr klein

Preis-Leistungs-Verhältnis5%

Dafür sind dann 26 Euro echt zu teuer

Geschenk Zweck5%

als Geschenk nicht so toll.

Magnetisches Schachspiel return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
23%
2Qualität insgesamt
19%
3Magnetische Stärke/Adsorption
15%
4Materialqualität
8%
5Defekt Material/Teile
6%

Common Magnetisches Schachspiel questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Magnetisches Schachspiel 49/100 on Amazon Germany — Skip it. The niche generates €162K/yr across 31 tracked products. 4 of 15 products launched in the last 360 days are still selling. Search demand moved -50.1% over the last 90 days.
Search demand for Magnetisches Schachspiel on Amazon Germany peaks in Nov–Dec, where the busiest month runs 64.2× the quietest.