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Magnetbuchstaben

Fail

Demand is soft, at -30.9% this quarter, so Magnetbuchstaben is a Fail.

Flapen Score
46
46 / 100
Top 38% of 2,084 Spielzeug niches · +3 vs the category median of 43
Market size
€57K/yr138K searches / yr
90-day growth
-30.9%search demand this quarter
Competition
53%top-5 click share · 21 brands · 62 sellers

Flapen Score

Magnetbuchstaben against its category

The dotted line is the Spielzeug average. Past it, Magnetbuchstaben is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnetbuchstaben market on Amazon at a glance

Shoppers on Amazon Germany searched for Magnetbuchstaben 138K times last year and spent an estimated €57K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -30.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €57K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
-30.9%
Conversion, latest week
3.6%
Market size, estimated
€57Ka year
Peak month
November2.4× the quietest month
Top search term
magnetbuchstaben38K searches a year

02 · Price

A sale here is worth €11.50.

Listings sell for €11.50 on average, from €5.64 to €21.45. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €11.50 that is €1K to €3K a year per listing.

Average price
€11.50under the $15 to $100 sweet spot
Price range
€5.64–€21.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #28 within Experimentieren & Forschen. It carries 971 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
92%
Out of stock, average day
9.3%
Average rank
#28in Experimentieren & Forschen
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
971per listing
Listings tracked
24

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Magnetbuchstaben products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

62

Top-5 brand share

61%

Top 20: 99%

Top-5 click share

53%

Top 20: 95%

Open market

35%

  • Brand 131%
  • Brand 210%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Magnetbuchstaben search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Magnetbuchstaben search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magnetbuchstaben38K/yr
  • magnet buchstaben16K/yr
  • buchstaben magnete kinder14K/yr
  • buchstaben magnete10K/yr
  • magnet buchstaben und zahlen14K/yr
  • magnetbuchstaben und zahlen8K/yr
  • magnetische buchstaben9K/yr
  • magnetische buchstaben und zahlen6K/yr
  • magnetbuchstaben kinder9K/yr
  • abc magnete kinder4K/yr

Reviews and returns

What reviews say buyers love and hate about Magnetbuchstaben

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Spaß/Unterhaltungserlebnis”
25%of negative reviews mention “beworben Vs Tatsächliches Produkt”
1.2%of orders come back
“Nicht wie beschrieben, schade”
A buyer, on “beworben Vs Tatsächliches Produkt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Magnetbuchstaben questions

Answered from the same tracked data.