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Luigi Kostüm Kinder

Fail

Demand is soft, at -97.5% this quarter, so Luigi Kostüm Kinder is a Fail.

Flapen Score
34
34 / 100
Ranks 1,726 of 2,084 Spielzeug niches · −9 vs the category median of 43
Market size
€37K/yr56K searches / yr
90-day growth
-97.5%search demand this quarter
Competition
65%top-5 click share · 10 brands · 41 sellers

Flapen Score

Luigi Kostüm Kinder against its category

The dotted line is the Spielzeug average. Past it, Luigi Kostüm Kinder is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Luigi Kostüm Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Luigi Kostüm Kinder 56K times last year and spent an estimated €37K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -97.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €37K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-97.5%
Conversion, latest week
3.7%
Market size, estimated
€37Ka year
Peak month
February134.3× the quietest month
Top search term
luigi kostüm kinder51K searches a year

02 · Price

A sale here is worth €17.86.

Listings sell for €17.86 on average, from €9.32 to €27.44. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €17.86 that is €0 to €2K a year per listing.

Average price
€17.86inside the $15 to $100 sweet spot
Price range
€9.32–€27.44
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
9.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

35% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #2,455 within Kostüme. It carries 552 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
35%
Prime listings
94%
Out of stock, average day
18.9%
Average rank
#2,455in Kostüme
Average rating
4.25 starsAmazon Germany average 4.37 stars
Average reviews
552per listing
Listings tracked
17

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Luigi Kostüm Kinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

41

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

8%

  • Brand 128%
  • Brand 227%
  • Brand 316%
  • Brand 414%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (4 brands, 8%)

Demand

Luigi Kostüm Kinder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 134.3×

Reviews and returns

What reviews say buyers love and hate about Luigi Kostüm Kinder

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Gesamtgröße”
50%of negative reviews mention “Gesamtgröße”
9.2%of orders come back
“Mützen eigenartig und klein”
A buyer, on “Gesamtgröße”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Luigi Kostüm Kinder questions

Answered from the same tracked data.