Lego Home Alone

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -47.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €209K a year.

Searches, last 12 months

115K

Growth, 90 days vs prior 90

-47.2%

Conversion, latest week

1.0%

Market size, estimated

€209Ka year

Peak month

December21.5× the quietest month

Top search term

lego kevin allein zuhaus38K searches a year

Listings sell for €179.67 on average, from €42.62 to €306.64. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €179.67 that is €0 to €18K a year per listing.

Average price

€179.67above the $15 to $100 sweet spot

Price range

€42.62–€306.64

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

€0–€18K

Returns

1.3%of orders · Amazon Germany median 1.1%

50% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,577 within Bau- & Konstruktionsspielzeug. It carries 1,155 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

50%

Out of stock, average day

0.0%

Average rank

#2,577in Bau- & Konstruktionsspielzeug

Average rating

4.65 starsAmazon Germany average 4.37 stars

Average reviews

1,155per listing

Listings tracked

4

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months