Lego Duplo

Shoppers searched for this 5.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -34.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.5M a year.

Searches, last 12 months

5.4M

Growth, 90 days vs prior 90

-34.9%

Conversion, latest week

2.0%

Market size, estimated

€2.5Ma year

Peak month

December6.3× the quietest month

Top search term

lego duplo1.8M searches a year

Listings sell for €23.59 on average, from €2.79 to €50.30. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At €23.59 that is €35K to €47K a year per listing.

Average price

€23.59inside the $15 to $100 sweet spot

Price range

€2.79–€50.30

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

€35K–€47K

Returns

0.5%of orders · Amazon Germany median 1.1%

88% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #342 within Bau- & Konstruktionsspielzeug. It carries 2,411 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

95%

Out of stock, average day

0.1%

Average rank

#342in Bau- & Konstruktionsspielzeug

Average rating

4.67 starsAmazon Germany average 4.37 stars

Average reviews

2,411per listing

Listings tracked

42

11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

9Amazon's first-year sales bar

Average brand age

34 months