Kugelspiel
FailThe top 5 brands take 100% of clicks, so Kugelspiel is a Fail.
- Flapen Score
- 41 / 100Ranks 1,212 of 2,084 Spielzeug niches · −2 vs the category median of 4341
- Market size
- €920K/yr1.2M searches / yr
- 90-day growth
- -35.0%search demand this quarter
- Competition
- 76%top-5 click share · 5 brands · 128 sellers
Flapen Score
Kugelspiel against its category
The dotted line is the Spielzeug average. Past it, Kugelspiel is stronger. Inside it, weaker.
Market
The Kugelspiel market on Amazon at a glance
Shoppers on Amazon Germany searched for Kugelspiel 1.2M times last year and spent an estimated €920K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -35.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €920K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -35.0%
- Conversion, latest week
- 4.9%
- Market size, estimated
- €920Ka year
- Peak month
- December3.2× the quietest month
- Top search term
- perplexus502K searches a year
02 · Price
A sale here is worth €15.49.
Listings sell for €15.49 on average, from €10.10 to €22.26. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 5,000 to 6,000 of them. At €15.49 that is €77K to €93K a year per listing.
- Average price
- €15.49inside the $15 to $100 sweet spot
- Price range
- €10.10–€22.26
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- €77K–€93K
- Returns
- 1.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #417 within Puzzles. It carries 3,318 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #417in Puzzles
- Average rating
- 4.54 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,318per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Kugelspiel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
128
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Brand 179%
- Brand 210%
- Brand 35%
- Brand 44%
- Brand 52%
- Open — no brand owns it (0%)
Demand
Kugelspiel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Search terms
Top Kugelspiel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- perplexus502K/yr
- perplexus kugellabyrinth ab 6101K/yr
- perplexus kugellabyrinth ab 875K/yr
- labyrinth kugel66K/yr
- kugellabyrinth64K/yr
- perplexus kugellabyrinth ab 10 jahre73K/yr
- kugelblitz spiel59K/yr
- perplexus kugellabyrinth45K/yr
- perplexus kugel37K/yr
- spin master28K/yr
Reviews and returns
What reviews say buyers love and hate about Kugelspiel
We read the reviews and the return reasons for every product selling here.
“Defekt nach 2 Jahren”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kugelspiel questions
Answered from the same tracked data.








